Image Credit: TikTok
The amount of TikTok total users is set to keep growing next year, according to a new report.
The short video app’s endless timeline with its addictive algorithm has attracted users away from other social media platforms. App Annie also noted that TikTok’s investment into ecommerce will only help drive its growth as the new year begins.
TikTok’s growth is incredible considering the app has been banned in India since June 2020. Beforehand India had been one of its fastest growing markets – had the region been included in next year’s forecast, the numbers would be even higher. Now Instagram Reels has risen in popularity in its absence.
TikTok easily sailed past the 1 billion user milestone despite controversy and rivals copying its short-video format. Musicians and producers would be smart to take advantage of the meteoric rise by getting set up on TikTok and promoting your creations.
Wondering how to get your music on TikTok? Use RouteNote to put your tracks onto social media platforms including TikTok, and users can use your song as a soundtrack to their videos. The best part is, it’s free, and we help you monetise your music. Find out more here.