Top 10 countries with the largest number of TikTok users in 2023
It’s short-form, it’s engaging and it’s talent based. Here is a list of the top 10 countries by user base on TikTok.
Now with over a billion monthly active users, how do countries compare by the number of TikTok users.
In June 2020, TikTok was banned from India over national security issues, where the short-form video app had the largest user base, with 190 million users. Being a Chinese company, it should also be noted, TikTok has a Chinese version of the app called Douyin. Douyin has over 750 million daily active users.
The following data is based on the advertising audience reach numbers published by TikTok’s self-service tools in April 2023. For this reason, number are based on active TikTok users aged 18 and above.
1. The United States of America
116.5 million users
2. Indonesia
113.0 million users
3. Brazil
84.1 million users
4. Mexico
62.4 million users
5. The Russian Federation
51.2 million users
6. Vietnam
50.6 million users
7. The Philippines
41.4 million users
8. Thailand
41.1 million users
9. Turkey
31.0 million users
10. Saudi Arabia
28.4 million users