How Spotify personalizes music according to Spotify’s Vice President of Personalization

Oskar Stål, the Vice President of Personalization at Spotify talks about how Spotify recommends listeners new songs based on those they love.

Spotify opens their personalised ‘On Repeat’ playlist to sponsors

‘On Repeat’ becomes the second personalised playlist from Spotify to open up to advertising sponsorships, after ‘Discover Weekly’ in 2019.

YouTube Music reveal new personalized My Mixes and My Supermix playlists, much like Spotify’s Daily Mixes and Discover Weekly

Image credit: YouTube YouTube Music’s new playlists hope to provide you with endless music you love and new favourites to suit your mood or activity. YouTube Music have launched more personalized playlists called My Mixes….

Spotify’s Discover Weekly sponsorships expands to 9 new markets

Spotify open up brand sponsorships for their Discover Weekly playlist in 9 additional EMEA markets, including Austria, Belgium, Ireland, Poland, Portugal, Saudi Arabia, South Africa, Switzerland and Turkey. Over 2.3 billion hours of Discover Weekly…

Spotify’s Discover Weekly playlist has been streamed for over 2.3 billion hours

Discover Weekly just celebrated its five year anniversary. Since launching in July 2015, Discover Weekly has been streamed for over 2.3 billion hours. Discover Weekly is available for all Spotify users, every Monday bringing together…

How to successfully promote your music online

You’ve finished your master piece album, distributed to all stores and now you’re just waiting for the streams and purchases to roll in. Unfortunately, that won’t happen without the backing of a loyal fan-base. So,…

YouTube Music has launched it’s own ‘Discover Weekly’ playlist

YouTube Music will be presenting it’s users with their own personalised selection of tracks hoping to tap into the power of Spotify’s renowned Discover Weekly. Music streaming has changed many things in the transforming music…

How to make your Discover Weekly playlists even more personal

Discover Weekly gives Spotify listeners a weekly playlist made just for them of music that Spotify thinks they will love and you can tune it to be even more Made For You. If you’ve never…

How to find new music you will love on Spotify every week

There is so much music on Spotify, over 30 million tracks in fact. It’s great having access to so much music but it can be overwhelming finding new music. Spotify have you covered for that….

Spotify want brands to sponsor your Discover Weekly

Everyone’s favourite personalised playlist on Spotify will start featuring personalised adverts with brand sponsorships. Spotify’s Discover Weekly has become one of the most beloved playlists on the music streaming service renowned for offering up an…