How to successfully promote your music online

You’ve finished your master piece album, distributed to all stores and now you’re just waiting for the streams and purchases to roll in. Unfortunately, that won’t happen without the backing of a loyal fan-base. So, how can you get your name and music into the ears of thousands of listeners?

Before doing anything, make sure all your social media pages (YouTube, Facebook, Instagram and Twitter), store artist profiles and website are active and looking fresh. You need to allow potential fans an easy way to find you, follow you and stay engaged in your content.

Once you’ve built up a healthy following, promoting music becomes a simpler task, but taking those first steps can be some of the hardest. Drum up support on forums, Reddit, blogs and even create a mailing list.

PUSH.FM gives you a simple way to share your music from many stores in one link, share music before it’s released and provides in-depth analytics.

Facebook and Instagram sponsored posts allow you to accurately target your posts to an audience you believe will be interested in your music.

Bandsintown gives artists a great way to share live events with followers, music lovers and local residents.

Getting your tracks playlisted can place your music in front of millions of listeners.

How to update your Spotify Bio for artists

Your artist profile is where your music lives online and where listeners get to learn about you. Ensure your bio represents who/what you are so listeners new and old understand what you’re about. Spotify have…

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