Spotify’s best new artists to watch 2024
Spotify knows a thing or two about music and trends, so it’s time to tune in to the artists that they see dominating in the year ahead.
Spotify is the leading, dedicated music streaming service in the world. They aren’t just a destination for listeners but a tastemaker and trendsetter in themselves, with a huge influence over the music that is current.
Spotify have named their Best New Artist nominations for 2024. This list of musical artists are the cream of the emerging crop, defining the fresh sounds of the year. Spotify’s nominees have earned their spots after achieving notable recognition in 2023, setting them up to blow up in 2024.
Spotify celebrated the release of their shortlist of nominations with a pre-show party at Paramount Studios in Hollywood. The party was in partnership with ELLE Magazine and featured live performances, special DJ sets, and “more”.
Without further ado, let’s see the nominees and why Spotify have chosen them.
Gracie Abrams
Gracie started 2023 off with a bang, releasing her critically acclaimed debut album, Good Riddance, which was co-written and produced by The National’s Aaron Dessner.
Using the album’s success as a springboard, she toured as the opening act for Taylor Swift | The Eras Tour, contributed to the soundtrack for the TV series The Buccaneers, and collaborated with Noah Kahan on “Everywhere, Everything.”
Fred again..
After starting the year with the release of “Rumble,” his collab with Skrillex and Flowdan, Fred again.. never stopped making moves in 2023.
The UK producer and songwriter hit the road with Four Tet and Skrillex—which spawned the trio’s single “Baby Again..”—while also headlining numerous festivals. He then linked up with a wide-ranging cast of artists like Dermot Kennedy, The Streets, and Baby Keem, and released a string of hit singles including “adore you,” “ten,” “Mike (desert island duvet),” and “leavemealone.”
And if all that wasn’t enough, Fred again.. conjured enough time to help produce The xx-member Romy’s solo debut album, Mid Air, and release Secret Life, a collaborative album with the legendary Brian Eno.
Ice Spice
Building on her 2022 momentum and her chart-topping single “Munch (Feelin’ U),” Ice Spice kept rolling in 2023.
The New York rapper kicked things off with the release of her debut EP, Like..?, featuring “In Ha Mood” and the Nicki Minaj collab “Princess Diana,” teamed up with PinkPantheress for “Boy’s a liar Pt. 2,” and joined forces with Nicki again and Aqua on the Barbie soundtrack cut “Barbie World.”
To crown her year, Ice Spice enlisted global superstar Rema for the single “Pretty Girl” before joining Doja Cat’s U.S. tour as an opener.
Jelly Roll
Known for his distinct blend of country and rap, Nashville artist Jelly Roll truly cemented his place in music last year releasing his album Whitsitt Chapel to much fanfare.
Jelly Roll then took a victory lap with his Backroad Baptism North American tour, and closed out 2023 by collaborating with Jessie Murph on her single, “Wild Ones.”
Coco Jones
Building on the momentum of her starring role on the TV series Bel Air, Coco grabbed the spotlight in 2023, releasing her debut EP, What I Didn’t Tell You, being named an Artist To Watch in 2023, and headlining our R&B First Nights concert series in Toronto. After recording the duet “Until The End Of Time” with Leon Thomas as part of our Spotify Singles series, the R&B vocalist released the Justin Timberlake-assisted remix of her standout single “ICU.”
Bringing her whirlwind year to a close, Coco embarked on a headlining U.S. tour and recorded “You See Me” for The Color Purple soundtrack, while collaborating with Brent Faiyaz and Renee Rapp on their respective tracks “Moment Of Your Life” and “Tummy Hurts – Remix.”
Noah Kahan
If it seemed like Noah was everywhere in 2023, that’s because he was. Following the release of Stick Season (We’ll All Be Here Forever), an expanded version of his 2022 album, the singer-songwriter appeared on Joy Oladokun’s single “We’re All Gonna Die,” collaborated with Wesley Schultz on his Spotify Single “If We Were Vampires,” and appeared on the Zach Bryan hit “Sarah’s Place.”
But if that wasn’t enough, he also reimagined many of Stick Season’s most notable tracks as collaborations, calling in the help of Post Malone (“Dial Drunk”), Kacey Musgraves (“She Calls Me Back”), Hozier (“Northern Attitude”), Lizzie McAlpine (“Call Your Mom”), Sam Fender (“Homesick”), and the aforementioned Gracie Abrams (“Everywhere, Everything”). Oh, and he found himself in the middle of everyone’s favorite Spotify Wrapped meme.
Victoria Monét
Victoria has enjoyed a steady rise to music stardom, but 2023 represented a coming out party of sorts for the R&B star. One of the main faces of our RNB X playlist launch campaign, Victoria was also the first-ever artist to take part in our R&B First Nights concert series.
In August, she released her Her album Jaguar II, featuring the hit single “On My Mama,” plus guest appearances from Lucky Daye, Buju Banton, and Earth, Wind & Fire. Victoria then finished her year by setting out on her headlining Jaguar tour, and recorded “We Might Even Be Falling In Love,” a duet with Bryson Tiller as part of our Spotify Singles series.
The War and Treaty
The War and Treaty’s 2023 breakout moment is a testament to hard work and nonstop touring. In the wake of releasing their fourth album, Lover’s Game, and recording the Spotify Single “Whiskey River” as a tribute to Willie Nelson, the rock-soul duo crossed paths with Zach Bryan, leading to a hit collaboration on “Hey Driver.”