Deezer’s new partnership brings music uploaded to their service to millions of TVs.
Deezer are bringing all of their music to a potential new audience of 40 million households across the globe. That means RouteNote artists now have a huge new audience to reach with their music when they upload to Deezer.
Deezer have partnered with Metrological to bring their music streaming app to their TV app library. This means that their library of 73 million songs is available to viewers across devices and networks around the world for users to download and stream music through their TV.
Deezer offers a freemium streaming platform alongside their Premium, ad-free music offering. Users will be able to download Deezer and stream music from their TV for free through the Metrological App Library. You can find out what’s hot on Deezer in our article on Deezer’s most popular songs, albums, artists, playlists and podcasts of 2021.
Chief commercial officer at Deezer, Laurence Miall-d’Aout said: “Deezer wants all of its users to enjoy simple, highly relevant and personalised content no matter what platform they prefer to use. We continue to be one of the best audio streaming partners for consumer brands all around the world and are proud to offer an unrivalled audio library, unique features and a stand-out design that helps companies improve customer satisfaction and boost long term ARPU.”
Working with Metrological enables us to help millions of households around the world access Deezer through their TVs and is a key element in our strategy to grow our global reach with Tier 1 providers.”Miall-d’Aout sees the partnership increasing music streams worldwide
The news comes after Deezer welcomed Stéphane Rougeot as their new Chief Financial Officer and Deputy CEO earlier this month. Deezer CEO Jeronimo Folgueira, said: “He is joining us at a time when we are fundamentally transforming all aspects of our business to take a leap forward as one of the leaders of our industry.”
Metrological’s CEO, Jeroen Ghijsen said of their new partnership with Deezer: “We are excited to add Deezer, a music and audio entertainment innovator, to our global content offering. The Lightning-based Deezer app was built to provide the optimal music experience on TV. Now, our global operator customer base can seamlessly access Deezer’s extensive catalogue of songs, playlists, podcasts and more from the comfort of their living room.”