How to make money from YouTube videos – 10 ways to monetize your content

Image Credit: YouTube

Can you make money from YouTube videos? YouTube says yes. Read on to discover ten ways for creators to make money on YouTube, as revealed by the platform itself.

YouTube has been spoiling creators recently. As well as launching a redesigned YouTube for Creators website, it has published a helpful list sharing 10 ways for creators to monetise their content on YouTube.

From monetising YouTube Shorts to its newly launched Super Thanks, which let fans personally support their favourite channels, check out its 10 tips for making money on YouTube below.


1. Shorts Fund

YouTube Shorts is aimed at luring creators into making TikTok-esque videos. Now with the YouTube Shorts Fund, a $100M fund for 2021-2022, eligible creators will be selected each month to claim a bonus payment. It could be anything from $100 up to $10,000.

You don’t need to be in the YouTube Partner Program to be eligible but must be creating original content, have uploaded a Short in the last 180 days, and be in an applicable location. Check out all the details here.


2. Ads

Advertising has always been the main way for artists to make money from YouTube. Ads on YouTube work through Google Ads.


3. YouTube Premium

YouTube Premium is YouTube’s paid subscription tier, giving users access to YouTube Music and YouTube without ads. YouTube says a majority of revenue generated from YouTube Premium goes to YouTube partners.


4. Channel memberships

For a monthly fee users can join a creator’s channel to get perks and exclusive content.


5. Super Chat 

Fans watching your livestream or Premiere can get your attention in the endless river of chat by buying a Super Chat. It makes their message stand out in the stream so you can see that you have a loyal fan in the crowd.


6. Super Thanks

Super Thanks let fans show their appreciation on videos you’ve uploaded. They can post a unique brightly coloured comment, so you can immediately see that they’ve thanked you for your uploads.


7. Super Stickers

Image Credit: YouTube

Super Stickers let fans show their support in livestreams by buying a sticker that will stand out through the crowd to let the artist know they’re watching.


8. Merchandise

Artists can use a virtual shelf to display official branded merchandise on the watch page, so your fans can easily buy artist merch.


9. Ticketing

Got a tour coming up? List your concert dates on YouTube so your fans can buy tickets by clicking through immediately to buy tickets.


10. YouTube BrandConnect

Image Credit: YouTube

YouTube BrandConnect previously existed as FameBit, aimed at turning viewers into customers via influencers. Creators and brands can create content to target fans with strategic insight tools.


Bonus – YouTube Content ID with RouteNote

Earn money every time anyone uses your song in a video on YouTube by making your music identifiable by YouTube Content ID using RouteNote, for free. Find out more here.


Bonus 2 – YouTube Music with RouteNote

We also partner with YouTube Music, YouTube’s music streaming service, letting you upload your tracks to the platform to put your music in front of scores of listeners – without it costing you a penny. Find out more here.

I write about music for RouteNote, sharing fun stuff, news, and tips and tricks for musicians and producers. Also a saxophonist and hater of marmalade.

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