Windows users are finally getting separate, native Apple Music, Apple TV and Apple Devices apps. No more iTunes!

In 2019, with the launch of macOS Catalina, Apple discontinued iTunes on Macs, separating the one app into individual Music, Podcasts, TV and Books apps, with Finder taking the role of iOS management. More than three years later and Windows users looking to stream Apple Music or sync their iPhone, iPad or iPod have been stuck with the classic, bloated iTunes experience, while Apple TV+ subscribers required the web player. In October last year, Microsoft anounced Apple Music and Apple TV are finally getting native apps on Windows 11 and Xbox, as well as iCloud Photos integration into the stock Photos app.

As of last night, Apple launched the Apple Music Preview, Apple TV Preview and Apple Devices Preview on the Microsoft Store. Note, once you install Apple Music, iTunes will no longer open. Audiobooks and podcasts will be inaccessible until a compatible version of iTunes is released. To revert back to iTunes, uninstall Apple Music. These apps do appear to still be rolling out, as the apps aren’t showing in search results for me, and clicking the links above directs to the correct page on the Microsoft Store, but there is no “Get” button to download.

Both the Apple Music and Apple TV interfaces are very similar to the experiences on Mac. The Apple Devices Preview is something new, with Macs handling iOS and iPadOS syncing via the built-in Finder app. It also took users no time at all for users to start digging through the source code to find references to “Reality OS” and “xrOS”, of course hinting at Apple’s rumoured upcoming VR headset.


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