Image Credit: Dolby
Tencent Music Entertainment form a strategic partnership with Dolby, to bring Dolby Atmos to China’s first music streaming service – QQ Music.
One of the leading music streaming services in China, QQ Music recently announced support for Dolby Atmos – the technology behind spatial audio offered on platforms like Apple Music, Amazon Music and TIDAL. At launch, Dolby Atmos is available to all QQ Music SVIP subscribers on compatible Android smartphones. TME has plans to expand availability to more use cases, such as vehicles equipped with Dolby Atmos.
QQ Music boasts “a robust and growing catalog of top and iconic songs” available in Dolby Atmos, from top artists including Ed Sheeran, Coldplay, Roddy Ricch, and Sia, as well as popular Chinese artists like Buyi Mao, Charlie Zhou, Mayday, Jam Hsiao, Tia Ray, Nana Ou-yang, and INTO1, across pop, classical, rock, electronic, hip-hop and more genres. Find QQ Music’s dedicated channel of compatible content by searching “Dolby Atmos”. The two companies hope the introduction will help make Dolby Atmos more accessible in China.
Our collaboration with Dolby allows us to provide QQ Music subscribers with an incredible music listening experience. As China’s first domestic music service supporting Dolby Atmos, QQ Music is a leader in providing innovative listening experiences for music fans in China. Users will feel sound from all around with crystal clear details when listening to music in Dolby Atmos and experience the beauty of music more vividly and realistically. TME will work closely with Dolby to bring more high-quality content in Dolby Atmos from various artists and labels to the service, offering creators and fans a new world of music brought to life in Dolby Atmos.Alan Zhou, Vice President of Technology, QQ Music, Tencent Music Entertainment Group
Dolby Atmos is transforming how music is created and enjoyed. We are thrilled to collaborate with TME and bring this revolutionary music experience to more Chinese music fans through QQ Music. We look forward to extending that experience with TME to more scenarios where music is essential.Jeff Wong, Vice President, Commercial Partnerships, China, Dolby Laboratories