Live TV Streaming Service In Development By Hulu

Hulu’s CEO has confirmed rumours that they are developing a live television streaming service that arrives next year.

Hulu CEO Mike Hopkins revealed today that a report from The Wall St. Journal suggesting they were developing a tv streaming service were true. Hopkins announced it at the Hulu Upfronts in New York this morning but was scarce on details beyond it’s arrival in 2017.

The service will apparently feature a range of video from broadcast TV and cable. Hopkins said: “This means our viewers will be able to enjoy live sports, news and events all in real-time without a traditional cable or satellite subscription. We’re going to fuse the best of linear television and on-demand in a deeply personalised experience optimised for the contemporary, always-connected television fan.”

This would be a massive move, making broadcast available instantly online. According to the report by Wall St. Journal channels that have gotten involved include ABC, ESPN, Disney, Fox, Fox News, FX, and Fox sports. A report by Variety suggests that NBCUniversal are currently in talks with Hulu, a deal with whom could provide a bunch more big channels.

Although there’s been no official detail on pricing, or on much at all, reports suggest a subscription to the service would cost around $40 a month. More details will be announced later this year according to Hopkins with “a lot of opportunities” for advertisers in the future.

Head of Social Media and Marketing, RouteNote

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