Instagram introduce effects that move to the music

Instagram’s new AR Music tool allows designers to get creative and musicians to promote their music in new ways.

Instagram are adding tools within their Spark AR app to help designers create filters in Instagram Stories that react to the music.

Ellie Goulding’s team dropped a new Instagram effect to help promote her new track here.

To create an effect that responds to music, you can either import and use your own legally licensed music files or you can let people pick a song they like from the thousands of free tracks in Instagram’s music library. This feature is available for Android users today and will be coming to iOS soon.

Spark AR Team

If you want to promote your new track or just fancy giving Instagram’s AR tool a go, click here to learn more.

Click here for more creative way to share your music on Instagram.

Pandora partner with SoundCloud to launch a new hip-hop station for up-and-coming stars

Continuing their partnership with SoundCloud, SiriusXM bring The Lookout show to their music streaming service Pandora.

Is Pandora still popular? New research shows its rivals are catching up

Spotify and Pandora have the most listeners in the US – but not for long.