Events and live stream ticketing company DICE launches in India

London-based ticketing company DICE offers users recommendations for upcoming shows and more recently live streams. DICE is now available in India.

Founded in 2014, DICE is live in the UK, US, France, Italy, Spain, Australia and now India, offering gig tickets and recommendations to these countries and live streams worldwide, via the mobile app, desktop or TV.

DICE offers personalized recommendations for upcoming gigs, festivals, clubs, workshops and live streams around the world in the Discover section of the app. Discover is company’s recommendation engine, using algorithms as well as your listening data on Spotify and Apple Music.

DICE brought live streaming to its platform last April, just as the world got stuck at home. In the last six months, DICE has showcased over 4,000 live streams, sold tickets in 145 countries and hosted live streams from Laura Marling, Nick Cave, Kylie Minogue and Bjork.

“With venues in lockdown since the pandemic struck, high quality live streamed shows have quickly become an important new source of revenue and engagement for artists. DICE takes event livestreaming to the next level by putting Indian artists on a global stage. Fans in turn enjoy a best-in-class experience powered by personalised recommendations. We understand what it takes to make a great show fans love and only the best events make it on DICE.”

Phil Hutcheon, Founder & CEO, DICE

“DICE’s long term aim in India is to build a more sustainable live industry to help venues, promoters and artists thrive. Our commitment to the highest production values, as well as our unique ability to recreate the sense of anticipation and exclusivity that fans love about traditional gigs, means we attract the very best in local and international talent.”

Arnav Banerjee, India Lead, DICE

“There is talk of how live-streams are a temporary replacement to live shows, yet it’s clear that the virtual world of performance is not an alternative, but an addition of infinite possibilities for the artist and fan connection. Dice has a unique understanding of both, and for a multi-disciplinary artist like myself, their platform and discovery algorithms are opening up not just a global audience for me, but also the liberating opportunity to create my performance without generic format restrictions. It’s time to level up.”

Award-winning Mumbai artist Nuka (aka Anushka Manchanda)

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