Spotify has the solution to doom-scrolling
There’s perhaps no better time than solve the eternal scroll of doom than this week, and Spotify have answers.
A large event happening this week is likely to encourage many of us to stay glued to the screen. However, as studies have found doom-scrolling is linked to worse mental wellbeing and satisfaction, whatever the results we can prioritise looking after ourself. Thankfully, Spotify are to the rescue.
Spotify have taken a look at the habits of Gen Z to see how they use streaming and online culture to shape their world. Over 250 million Gen Zs around the world listen to Spotify every day, and 71% of them claim that they use Spotify as their solution to doom-scrolling.
Music has proven benefits for our mood and mental health, but it also provides a pleasant distraction to the more toxic traits of online culture. With the addition of podcasts and audiobooks, Spotify has plenty of engagement that offers a healthier activity than scrolling endlessly through the conflicts upon social media.
Users even say that they find community on Spotify, not just entertainment. Speaking to Spotify, Gen Z influencer Eric Sedeno said: “Through the amazing personalization features—especially Spotify Wrapped. Wrapped has become one of the biggest days for people on socials, and music feels so shareable with Spotify.”
Another Gen Z influencer, Jules Terpak says: “I think music bridges the digital and physical worlds the best out of all the industries right now. Podcasts are also starting getting into in-person events, which is beautiful to see. I do think people online throw around the word “community” far too lightly, when in reality what’s often being created is more of a network.
“I have a hard time calling anything a community until there’s a physical-world component. Luckily the world of music, podcasts, and audiobooks can translate to the physical world quite seamlessly, so I hope that’ll evolve further in the future.”
So, if you’re looking to disconnect this week and find some peace, perhaps opening up Spotify and listening to some of your favourite things.