Archive for: television

Spotify Launch Their First TV Advertising Campaign in Sweden

Spotify_Logo

Spotify seems to always be in the press and this was very surprising at the start because they have actually spent less than £5000 so far on marketing in the UK. However, Spotify has now just released their first TV advertisement which is currently airing on Kanal 5 in Sweden.

If RouteNote artists haven’t already noticed we have partnered with Spotify, so if you want to get your music into this fast rising service then head to your user control panel.

How Much Does Simon Cowell Make for Sony

simon_cowellI was sitting in my living this evening watching Britain’s Got Talent Final and really wondered what Simon Cowell actually owns and how much his companies make. Well I thought I would write a quick article and run through the basics of the Cowell empire.

Simon founded a record label and television company Syco which encompasses music, film and television. Within these companies they operate television shows such as The X Factor, Britains Got Talent, American Inventor, America’s Got Talent and Grease is the Word.

Cowell claims Syco accounted for approximately 40% of Sony Music Entertainment profit in 2006, despite only employing 14 people. By 2008, it was believed that Syco accounted for as much as 70% of Sony profits. In 2008 Sony music entertainment forecasted a net profit of $1.5 billion, thus making Simon Cowell’s companies estimated at $1.05 billion if they indeed did 70% of the profits.