Digital Music News suggests moving The Joe Rogan Experience exclusively to Spotify has lead to a 40% drop in Google searches.
Warner Music and Spotify join forces to produce podcasts about the hit songs released by the record company, and the stories of the artists who wrote them.
Spotify continues to remove episodes from their platform. Some feature controversial figures, others have been removed with no explanation.
It’s a gamble that Spotify investors have been waiting to pay off and it’s looking like it may be about to in 2021 and beyond.
Expanding the reach of podcast advertisers, Spotify’s new audio advertising marketplace puts everything in one place.
According to Spotify latest earnings calls, the number of podcasts on the platform was 2.2 million as of the end of 2020.
Powered by Spotify’s Streaming Ad Insertion (SAI), podcast ads are now available to UK advertisers across their original and exclusive titles.
Spotify is putting a spotlight on Black culture for Black History Month with playlists, podcasts and more.
Take a dive into audiobooks such as Frankenstein, Narrative of the Life of Frederick Douglass, an American Slave, The Awakening, Cane, Persuasion and more read by familiar voices on Spotify.
Rumours suggest Apple are also planning a premium podcast subscription to rival efforts from Amazon, SiriusXM and Spotify’s unannounced potential premium podcast plan.