“Die With A Smile” Becomes the Fastest Song to Hit a Billion Streams on Spotify

Released in August 2024, Bruno Mars and Lady Gaga’s duet Die With A Smile, has smashed Spotify records by becoming the fastest song to reach a billion streams. Achieving this milestone in 96 days, the pair’s track broke a previous record set last year by Miley Cyrus’ Flowers (112 days).  

Debuting at #3 on the Billboard Hot 100 and later peaking at #2, the song held the #1 spot on the Billboard Global 100 for eight weeks. This momentum was amplified by a debut live performance of the track at Mars’ Los Angeles concert, followed by a “Live in Las Vegas” official release. Fans were also treated to an acoustic rendition, instrumental version, and music video as part of a series of Die With A Smile releases.

Spotify celebrated the achievement on Instagram, calling it “legendary behavior”. Following the song’s success, Die With A Smile has deservedly been nominated for Song of the Year and Best Pop Duo/Group Performance at the 2025 Grammy Awards.

Underlying Trend?

This remarkable feat highlights a broader trend- the growing influence of music streaming. Records like this have been shattered frequently in recent years, underscoring how streaming has become the primary way audiences discover and listen to music. A look at Spotify’s top 10 fastest songs to hit a billion streams demonstrate this evolution, with the list being dominated by tracks from recent years:

  1. Die With A Smile– Bruno Mars & Lady Gaga (96 days to hit a billion, released August 2024)
  2. Seven– Jung Kook & Latto (108 days, July 2023)
  3. Flowers– Miley Cyrus (112 days, January 2023)
  4. Espresso– Sabrina Carpenter (117 days, April 2024)
  5. Stay– The Kid LAROI & Justin Bieber (118 days, July 2021)
  6. As It Was– Harry Styles (118 days, April 2022)
  7. Who– Jimin (119 days, July 2024)
  8. BIRDS OF A FEATHER– Billie Eilish (119 days, July 2024)
  9. Shape of You– Ed Sheeran (153 days, January 2017)
  10. Señorita– Shawn Mendes & Camilla Cabello (158 days, June 2019)

The recent entries on this list reveal that it is getting quicker to accumulate these streaming numbers, reflecting music streaming’s continued growth. Spotify’s BILLIONS CLUB playlist showcases songs that have reached a billion streams. At the time of reporting, the playlist boasts 810 songs, a stark increase from the 476 songs reported just over a year ago. This rise reflects the growing accessibility of music to listeners worldwide, as well as Spotify’s expanding user base.

How many tracks on Spotify have a billion plays?

Spotify’s monthly active users has surged from 400 million in 2021 to over 620 million in 2024, a testament to Spotify and music streaming’s growing reach. For artists, this represents an unparalleled opportunity to connect with a global audience. By uploading music to streaming services, artists can get their music heard by an ever-growing streaming audience.

In an age where streaming dominates the music industry, making your music accessible on platforms like Spotify are no longer options- it’s essential.

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