Band Metrics – Analyse Local Interest in Your Act
Band Metrics is a newly launched (on the back of this year’s Midem) service that allows bands to keep track of their radio exposure in different cities, and who’s talking about them on Twitter along with their location, plotted on a Google map. While the radio tracking service is only really useful to larger, more famous acts, the Twitter locator is quite useful, as long as you take care to make sure your band name is distinctive, as the word filter can’t differentiate between subjects or pick up phrasings. The platform is bound to develop, and add functions to it’s reporting, but even now it’s a relatively handy little tool for planning a tour and guaging the level of interest in your act in a given location.