How Do I Make Money on YouTube? Your Guide to YouTube’s Video Advertising Options
YouTube allows creators to select what advertising options they would like to use on their videos. Below there are several types of ads that may appear next to your videos when you’ve enabled video monetisation.
Ad Formats:
Display Ads
Placement – Appears to the right of the feature video and above the video suggestions list. For larger players, this ad may appear below the player.
Platform – Desktop
Specs – 300 x 250 and 300 x 60
Overlay Ads
Placement – Semi-transparent overlay ads that appear in the lower 20% portion of your video.
Platform – Desktop
Specs – 480 x 70 (flash) or text
Skippable Video Ads
Placement – Skippable video ads allow viewers to skip ads after 5 seconds if they wish. Inserted before, during or after the main video.
Platform – Desktop, mobile devices, TV and game consoles
Specs – Plays in video player
Non-Skippable Video Ads
Placement – Non-skippable video ads must be watched before your video can be viewed.
Platform – Desktop and mobile devices
Specs – Plays in video player.
Sponsored Cards
Placement – Sponsored cards display content that may be relevant to your video, such as products featured in the video. Viewers will see a teaser for the card for a few seconds, then they can click the icon in the top right-hand corner of the video to browse the cards.
Platform – Desktop and mobile devices
Specs – Card sizes
All these advertising options are available for creators in the RouteNote YouTube Network to use.