WHOISMGMT? MGMT’s Album ‘Congratulations’ Leaks, So They Give It Away
MGMT’s new album, Congratualtions found it’s way onto the file sharing ecosphere over the weekend, so in a striking move to make the best of a bad situation, Columbia and MGMT decided to put the whole thing up to stream for free on the band’s website:
Hey everybody, the album leaked, and we wanted you to be able to hear it from us. We wanted to offer it as a free download but that didn’t make sense to anyone but us.
Which is a pretty cool way of going about things, if you ask us. Bound to generate interest in the band and their music, and more of a gift to their fans than a capitulation to the pirates. Music has changed so drastically that bands are having to combat leaks and pirates in new ways, and we really hope this strategy pays off for the band. Go visit the site, get a t-shirt, buy the album in legit music stores, and stream it on Spotify, and let’s make sure they get their dues.