The 10 most popular YouTubers in 2024: top 10 most-subscribed channels

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The 10 most popular YouTubers in 2024: top 10 most-subscribed channels

By Tom NewmanMay 1, 202415 mins read

Here’s a list of the top 10 most-subscribed YouTube channels of all-time, as of January 2024, ranging from 98 to 257 million subscribers.

The YouTube channel with the highest number of followers globally is T-Series. This channel, originating from India, is renowned for its extensive collection of Bollywood music and film clips. As of April 1, 2024, it leads the list of the top 10 YouTube channels based on subscriber count.

Since we last looked at this list in January earlier this year, T-Series still holds the top spot, while MrBeast, in second position, is climbing at a faster rate. In the past three months, T-Series has grown by 7 million subscribers, while MrBeast has grown by 25 million subscribers. If this subscriber growth continues, this puts MrBeast just a couple of months away from taking the top spot.

T-Series has held the number one spot since overtaking PewDiePie back in 2019. PewDiePie still holds the record for the longest hold on the top spot. The notorious Swedish gamer and video maker now sits at eighth place.

In third is the beloved kids’ YouTube Channel Cocomelon, showing the prevalence of children on YouTube. In addition to educational content, the channel focuses on creating highly engaging, entertaining videos that feature bright colors, catchy music, and simple language to captivate young minds. This approach not only makes learning enjoyable but also encourages repeated viewing, which contributes to the channel’s high engagement rates.

One of Cocomelon’s most popular videos, the “Bath Song,” has achieved remarkable success, amassing over 5 billion views, exemplifying the channel’s widespread popularity and the effectiveness of its content strategy.

Elsewhere, Vlad and Niki has climbed two spots to take sixth position.

In seventh place is Like Nastya, a channel run by a girl just 8 years old. Anastasia Radzinskaya, widely recognized as Like Nastya, is the charismatic young star behind one of YouTube’s top channels, which is particularly famous among the youngest viewers, ranking as the seventh most subscribed channel on the platform.

A mere eight years old, Nastya, along with her parents, creates content that resonates with children between the ages of 2 and 8. Their videos, which blend fun activities, learning experiences, and music, effectively capture and sustain the attention of this age group. Additionally, the channel’s associated educational app provides interactive content for kids, further boosting viewer engagement and contributing to the channel’s rapid growth in popularity.

Head to Wikipedia for the top 50 most-subscribed YouTube channels, along with a timeline of popular channels over the years.