Band Metrics is a newly launched (on the back of this year’s Midem) service that allows bands to keep track of their radio exposure in different cities, and who’s talking about them on Twitter along with their location, plotted on a Google map. While the radio tracking service is only really useful to larger, more famous acts, the Twitter locator is quite useful, as long as you take care to make sure your band name is distinctive, as the word filter can’t differentiate between subjects or pick up phrasings. The platform is bound to develop, and add functions to it’s reporting, but even now it’s a relatively handy little tool for planning a tour and guaging the level of interest in your act in a given location.
Head over to the Midem blog and watch an interview in which Ed O’Brien discusses how they made a success of releasing ‘In Rainbows’ independently of any record labels, and what that success meant for their band.As one of the most important ‘game changing’ releases of recent years it’s interesting to hear O’Brien tell the big labels to sit up and take notice. Of course Radiohead had the benefits of already having been made famous working with record labels (XL, TBD, Parlophone, Capitol), and the novelty and notoriety of being one of the first big acts to give their music away, but there are lessons to be learnt.
Coke first previewed a new album during Midem in January which collaborates members from Gnarls Barkley, Fall Out Boy, Panic At The Disco and Gym Class Heroes. Now Coke has properly debuted tracks in TV ads, while also being heavily promoted online and sold through iTunes.
Qtrax has released a press release this morning stating that they have finally signed Sony BMG to their catalogue.
Qtrax is a legal P2P downloading service. In January 2008, Qtrax was overeager to announce it’s launch during the Midem conference and misrepresented ongoing negotiations and expired deals with major recording labels as being signed deals.
Qtrax is a very interesting service that has never really lived up to expectations. I’m keen to see how the service grows and if they can actually deliver decent royalty rates for the content providers. Here at RouteNote we are always looking for the next site to take off and Qtrax is definitely in the mix.