Tunetu’s AI music creation is empowering influencers and brands
Image credit: Chad Stembridge
Tunetu is giving influencers, brands, and individuals an opportunity to customise AI-generated tracks and earn royalties from it.
What is Tunetu?
Tunetu is a professional music production and label service that blends AI with human expertise to generate unique, custom tracks. The service is targeted at “influencers, brands, and individuals”, letting users monetise their tracks across major streaming platforms.
Importantly, Tunetu doesn’t rely on AI. Instead, the company uses AI to “streamline the music production process”, ensuring that every track is polished by “a team of seasoned producers”.
The platform’s mission is to break down the exclusivity that has dominated the music industry, giving people the opportunity to create their own tracks.
Allan Nielsen, CEO and Founder of Tunetu.
Influencers at the heart
While Tunetu’s services are available to anyone, the platform’s primary focus is on influencers. Influencers can use Tunetu to amplify their personal brand by creating custom music that resonates with their audience. This audio can be shared across social media platforms, used in content, and even released on major streaming platforms to generate revenues.
Allowing fans to incorporate these tracks into their own posts gives the tracks an opportunity to go viral. Just think how many times we’ve seen influencers branch into music and create viral tracks in recent years. Leveraging their audience, influencers can boost their reach, and gain revenue from streaming.
So, how does it work?
Getting started with Tunetu is straightforward, thanks to its simple five-step process:
- Choose a music style: Select the genre that suits your vision.
- Choose an occasion: Options include birthdays, weddings, graduations, and many more.
- Choose a voice: Pick between male, female, or duet vocals.
- Providing song details: Share a short description of the desired content, name mentions or language.
- Finalise your order: Enter your details, and payment method.
For $79, Tunetu will create your custom song, with an additional $20 fee to release it on all major platforms. Notably, influencers only keep 50% of royalties from the track’s streaming revenue. The process takes just 3-5 business days.
Before committing, users can sample three demo tracks to get a feel for the platform’s capabilities. Tunetu makes it clear that it does not produce covers, ensuring a unique creation every time.
If you’re unhappy with your track, users can contact support to find a solution together.
AI revolution
AI-generated music is already continuing to write headlines in 2025, with this being the latest AI music project. Tunetu is riding this wave, envisioning a future where creating custom music is as common as posting on social media.
“From vinyl to streaming music has always evolved alongside technology. AI is the next chapter, and Tunetu is proud to be writing it.”
Allan Nielsen, CEO and Founder of Tunetu.
With over 14 million streams on platforms like Spotify, YouTube and TikTok in just two months, Tunetu’s model is proving its potential for scalability and success- all achieved without a marketing budget.
By making professional-quality music accessible, the platform is not only empowering influencers and brands, but also has the potential to reshape the broader landscape of the music industry.
For independent artists, platforms like RouteNote empower independent artists to take control of their earnings. By opting for RouteNote’s premium plan, artists can retain 100% of their streaming revenue, bypassing any cuts taken by labels or AI-music generators.