Spotify heralds “new era” for podcast advertising with Spotify Audience Network

Expanding the reach of podcast advertisers, Spotify’s new audio advertising marketplace puts everything in one place.

Spotify Podcast Ads come to the UK – great for advertisers, but does this affect listeners?

Powered by Spotify’s Streaming Ad Insertion (SAI), podcast ads are now available to UK advertisers across their original and exclusive titles.

Spotify are testing interactive podcast ads

No more remembering promo codes, Spotify will soon provide links to advertiser’s websites with promo automatically activated. The new feature In-App Offers allows podcast creators to embed advertiser’s links into the episode details, making it…

Spotify launch targeted adverts in podcasts

Spotify have expanded their platform for brands and are placing adverts in their vast catalogue of podcasts available to stream. Since expanding their platform from solely music to include podcasts for streaming, Spotify have seen…