How to get music gear and brand sponsorships

Gear makes the musician – there’s only so much you can do without it. As you start making a mark with your music it could be time to look at a sponsorship. Brand sponsorships are…

Target your Spotify adverts directly at the podcast lovers now

Spotify want advertisers to reach the right audience so they’re now allowing ads targeted specifically at podcast listeners. Adverts on Spotify are tuned to intelligently play for specific people based on the music or playlists…

Spotify want brands to sponsor your Discover Weekly

Everyone’s favourite personalised playlist on Spotify will start featuring personalised adverts with brand sponsorships. Spotify’s Discover Weekly has become one of the most beloved playlists on the music streaming service renowned for offering up an…

Spotify and Nielsen team up to reach audiences

Spotify want to help advertisers understand their audiences and reach them better through their services with the help of Nielsen. Last week Spotify announced that they were expanding their partnership with research company Nielsen. Their…

Shazam just released their first update since Apple bought them

Earlier this month song recognition app Shazam was bought by Apple, and now they’ve released their first update since the acquisition. Shazam have released the first update to their app since the company was bought…

Apple have bought Shazam, confirmed by Apple

Apple have confirmed their acquisition of Shazam giving them full ownership of the popular music recognition app. First announced last week as a rumour, Apple have now confirmed that they have bought song identification application…

Spotify plan to take playlists beyond to become their own brands

Ex-BBC Radio 1 head of music George Ergatoudis has spoken on the future of Spotify’s massively popular in-house playlists and taking them beyond the Spotify platform as their own brands. George Ergatoudis left his long…

Google buy FameBit for unique branding opportunities on YouTube

Google have bought FameBit to connect brands with their most creative users across YouTube and Google’s other sites. FameBit have revealed that they’ve been purchased┬áby web giants Google. FameBit are a company that connects up…

Shazam downloaded over 1 billion times, now making profit

Shazam have made a breakthrough announcement, revealing that their music recognition app has been downloaded more than 1 billion times and the company is finally profitable. It’s been a long road for Shazam, the music…

‘Shazam For Brands’ First Step In Shazam’s World Domination

Today Shazam are launching their new ‘for Brands’ initiative to appear on everything you buy… well not quite everything. Shazam have made their name, and business, naming songs for people who Shazam them. With it’s…