Deezer’s AI detection tool now helps Hungarian rights organization as AI uploads hit 60,000 tracks a day
EJI becomes one of the first to license Deezer’s AI detection tool to help protect human performances.
Deezer is doubling down on its fight for transparency in music. The platform has partnered with Hungarian rights organization EJI (Előadóművészi Jogvédő Iroda Egyesület), marking one of the first major licensing deals for Deezer’s AI detection technology.
Deezer’s AI detection tool is now an industry solution
Last year, Deezer rolled out the world’s first AI detection tool designed to tag fully AI-generated tracks. The move positioned the platform at the forefront of the conversation when it came to distinguishing between human and AI-made content.
It was a key part of Deezer’s “artist-first” approach which helped the platform achieve a profit for the first time in 2025. As part of its year-end report, Deezer emphasized that the technology could be licensed across the industry.
Now, that vision is starting to take shape. The agreement marks one of the first major examples of Deezer’s AI detection tool being licensed, and builds on a decade-long partnership between the pair.
AI tracks continue to accelerate
As part of the announcement, Deezer revealed just how quickly AI music uploads continue to grow. The platform now receives more than 60,000 AI-involved tracks every single day. That figure makes up roughly 39% of all daily uploads.
To put that into perspective, Deezer reported it was receiving around 30,000 fully AI-generated tracks per day as recently as last September. At the time, that was already a sharp rise from 20,000 in April last year.
While Deezer’s latest figures aren’t about fully AI-generated tracks, the scale alone highlights the issues faced by platforms, distributors, and rights organizations alike.
Why the partnership matters
For organizations like the EJI, the surge in AI music provides a challenge. EJI collects, manages, and distributes royalties on behalf of performers. Its role is built around identifying, tracking, and rewarding human creativity. But, the flood of AI-generated recordings makes that process far more difficult.
That’s where Deezer’s tool comes in. With access to AI detection, EJI can more easily identify recordings that involve AI. In practice, that means more transparency and helps ensure royalties are distributed more accurately to human performances.
What’s next?
Deezer has been vocal about its stance on AI. While it believes AI can have a positive impact on music creation and consumption, human creators and creativity must still come first. As AI continues to run riot within the industry, the company is positioning itself as a key player in protecting that principle.
If more platforms follow EJI’s lead and license Deezer’s (or introduce their own) AI detection technology, we could see a wider rollout of AI detection tools across the industry. With any luck, that could lead to some much-needed transparency.
For now, it’s clear that AI music isn’t slowing down, but the industry is starting to respond.