Fender and Samsung partner to bring guitar lessons to smart TVs
Fender is bringing its online guitar lessons to Samsung TVs later this year. Could it change the way people learn instruments at home?
Fender is expanding the reach of its online learning platform by bringing Fender Play to Samsung smart TVs later this year. The move will make Fender’s guitar, bass and ukulele lessons available directly through supported Samsung TV models, allowing users to access structured music education on a large screen without relying on phones, tablets or casting from other devices.
The new TV app is designed specifically for use in the living room, presenting Fender Play’s on-demand lesson library in a format optimised for larger displays. Lessons will cover a range of skill levels, from beginners picking up an instrument for the first time to more experienced players looking to improve technique or build confidence. Courses are organised into guided pathways and focus on practical playing, often built around recognisable songs rather than abstract exercises.
By moving Fender Play onto televisions, Fender and Samsung are positioning the TV as a more active learning tool rather than a purely passive entertainment device. The larger screen allows clearer visibility of hand positions, chord shapes and demonstrations, which could be particularly useful for beginners who struggle to follow lessons on smaller screens. The setup also makes it easier for users to practise standing up with an instrument, closer to a traditional rehearsal or lesson environment.
The Fender Play TV app will support electric and acoustic guitar, bass and ukulele, maintaining the same core structure as the mobile and web versions of the service. Features such as step-by-step video instruction and play-along practice modes will carry over, while the interface has been adapted for navigation with a TV remote. Access is expected to be available on newer Samsung TV models in multiple regions, with wider rollout planned over time.
Fender Play has been a key part of Fender’s broader push into music education since its launch, offering subscription-based lessons aimed at lowering the barrier to learning an instrument. The partnership with Samsung extends that strategy by placing the platform in a more central, shared space within the home, potentially encouraging more regular practice and group participation.
Fender has not yet confirmed final pricing details for the TV version, but the service is expected to follow Fender Play’s existing subscription model, with the possibility of trial access for new users. The app is scheduled to roll out to compatible Samsung TVs later this year.