JLab has launched the GO Air POP ANC wireless earbuds – its most affordable offering yet.

The Go Pop ANC earbuds promise to offer a range of premium features at a fraction of the cost typically associated with ANC earbuds.

Affordable earbuds with premium features

The Go Pop ANC earbuds boast key features like active noise cancelling, Bluetooth 5.3 connectivity and up to 24 hours of total battery life… with ANC off.

On a full charge with ANC activated, you can expect up to 21 hours of listening – 6 hours on the earbuds and an additional 15 hours from the charging case.

Furthermore, the Go Pop TWS earbuds offer fast charging, promising an hour of playback after just a 10-minute charge.

Although their ANC performance may not rival high-end models like Sony’s WF-1000XM5 or Apple’s AirPods Pro, JLab’s earbuds still offer practical functionality for those looking to block out some background noise.

The Go Pop ANC uses a two-microphone feed-forward system to detect and reduce external sounds. This is a simpler version of advanced hybrid ANC systems found in pricier models.

Despite the more basic technology, this affordable option could meet the needs of casual users seeking an entry-level noise-cancelling experience.

In addition to noise cancellation, JLab’s new earbuds feature an “ambient sound” or transparency mode. Consequently, you can remain aware of your surroundings while enjoying your music.

This feature can be toggled using touch controls on the earbuds, and additional adjustments can be made through the JLab app including EQ settings and control customization.

JLab says the Go Pop ANC earbuds are designed for active lifestyles, boasting an IP55 rating for sweat and splash resistance.

10mm dynamic drivers deliver clear audio, though codec support is limited to SBC so there isn’t high-resolution audio available.

However, the buds promise multipoint connectivity for pairing with multiple devices.

Price and availability

Available in three colours (black, fuchsia and teal), the Go Pop ANC earbuds offer a stylish, functional and affordable option for wireless earbuds with ANC.

At $30, JLab’s latest offering undercuts most competitors, making it an appealing choice for budget-conscious consumers looking for wireless earbuds with basic ANC features.