An interesting opinion piece from The Huffington Post on the future of the music industry, confirming our long held belief that the head-in-the sand, resistive approach from the big record labels when it comes to making their music more available online is untenable.
It’s unreasonable and naive to expect record labels to go down without a fight, but it’s no longer a matter of if — it’s a matter of when — they’ll embrace these changes. The smart ones will adapt their model toward online music — just as the New York Times and Washington Post have adapted to online news. It won’t be easy for them, but it’ll be great for musicians and music fans.
I applaud anyone who encourages the big players to be more open and forward thinking about facilitating legal channels of online music consumption like Spotify, Last.FM and MOG, and I urge you, gentle reader to get your music up online with these stores; not only are they great for attracting new fans, but they’re increasingly popular with advertisers, which means more revenue for you.