spotify podcasts vs apple podcasts

Alongside impressive user and subcriber growth, Spotify’s Q3 2021 results shared an interesting podcast stat.

Spotify’s gamble with podcasts is showing signs of paying off as hey are expected to surpass Apple Podcasts dominance in the US within two months.

It’s a gamble that Spotify investors have been waiting to pay off and it’s looking like it may be about to in 2021 and beyond.

The Duke and Duchess of Sussex have joined Spotify’s growing podcast empire, announcing that they’ve signed a multi-year deal alongside launching their own audio production company Archewell Audio.

Image credit: MIDiA A report from research and analysis firm MIDiA suggests Spotify Podcasts is the most widely used podcast platform with 42% of all podcast listeners. MIDiA’s latest report surveyed 6,000 people in the…