There is no correct marketing budget for a song. An artist with £300 should not imitate a label spending £30,000. And an artist with £30,000 should not automatically spend it simply because the money exists.…
Tag: marketing
Independent artists are regularly told they need to “post more content”. That advice is not particularly helpful. Posting constantly without a clear identity, audience or objective can consume hours without producing more streams, ticket sales…
If you’re serious about growing as an artist, your Electronic Press Kit (EPK) isn’t optional anymore. It’s your first impression, your sales pitch, and your credibility — all in one place. And in 2026, expectations…
