YouTube tightens rules on mass-produced and repetitive videos… slightly

YouTube will be updating its Partner Program Monetization policy in a not so major way. YouTube is making changes to its monetisation policy in an effort to limit low-quality, repetitive videos from earning money on the platform. From 15th July 2025, the platform will update its YouTube Partner Program (YPP) rules to clarify what counts as “inauthentic” content – and much of this appears aimed at tackling the rise of AI-generated videos. According to Music Ally, YouTube has said this isn’t a major crackdown, but rather a clarification of long-standing rules under its YouTube Partner Program (YPP). The platform has…