{"id":99665,"date":"2024-05-02T12:00:00","date_gmt":"2024-05-02T11:00:00","guid":{"rendered":"https:\/\/routenote.com\/blog\/?p=99665"},"modified":"2024-05-02T11:51:58","modified_gmt":"2024-05-02T10:51:58","slug":"how-to-license-your-music-on-tiktok-without-nmpa","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/how-to-license-your-music-on-tiktok-without-nmpa\/","title":{"rendered":"How to license your music on TikTok without NMPA"},"content":{"rendered":"\n

Image credit: William Recinos<\/a><\/em><\/p>\n\n\n\n

NMPA’s deal ending with TikTok means indie music publishers lose TikTok licensing, but there’s a solution for artists and labels.<\/span><\/h2>\n\n\n\n

The National Music Publishers’ Association (NMPA) have ended their licensing deal with TikTok<\/a>. The organisation represents the publishing rights for numerous independent music publishers.<\/p>\n\n\n\n

The NMPA said in March<\/a> that they didn’t plan to extend their licensing deal with TikTok when their current deal ends on April 30th. The music of independent music publishers working under NMPA will now have their music unlicensed from TikTok beginning 1st May. <\/p>\n\n\n\n

NMPA President and CEO, David Israelite said: “Music is essential to TikTok. As we have said, we are not engaging in an extension of our deal. We are hopeful that the platform comes to the table with music publishers and compensates songwriters properly – their service depends on it.”<\/p>\n\n\n\n

This means that music licensed through NMPA will no longer be available in TikTok’s content library for use by creators. This loses huge potential for reach and revenue, as well as the viral potential of music trends on TikTok. Videos currently using music licensed through NMPA may be muted without licensing.<\/p>\n\n\n\n

The news comes just as Universal Music Group (UMG) announced a surprise new deal with TikTok<\/a>. The major label loudly removed their entire catalogue from TikTok at the start of the year over disagreements in their licensing deal. Now all UMG music is returning to the platform under a new deal.<\/p>\n\n\n\n

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Universal Music Group returns to TikTok in landmark deal<\/a><\/blockquote>