{"id":90296,"date":"2022-01-26T20:00:00","date_gmt":"2022-01-26T20:00:00","guid":{"rendered":"https:\/\/routenote.com\/blog\/?p=90296"},"modified":"2022-01-26T18:27:59","modified_gmt":"2022-01-26T18:27:59","slug":"youtubes-2022-priorities-letter","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/youtubes-2022-priorities-letter\/","title":{"rendered":"5 trillion YouTube Shorts views and more mind-boggling stats from YouTube&#8217;s &#8220;2022 Priorities&#8221; letter"},"content":{"rendered":"\n<h2 style=\"user-select: auto;\"><span style=\"color: #3366ff; user-select: auto;\">YouTube CEO Susan Wojcicki outline the video streaming platform&#8217;s priorities for viewers, artists and creators in a new letter and video.<\/span><\/h2>\n\n\n\n<p>Over the past year, YouTube have seen incredible growth, with creators sharing their lives, building businesses and making a living on the platform. Some videos went above and beyond, with creators like <a style=\"user-select: auto;\" href=\"https:\/\/www.youtube.com\/user\/mrbeast6000\">MrBeast<\/a> and <a style=\"user-select: auto;\" href=\"https:\/\/www.youtube.com\/channel\/UCY1kMZp36IQSyNx_9h4mpCg\">Mark Rober<\/a> launching <a style=\"user-select: auto;\" href=\"https:\/\/teamseas.org\/\">Team Seas<\/a>, successfully removing over 30 million pounds of trash from our oceans, beaches and rivers.<\/p>\n\n\n\n<p><a style=\"user-select: auto;\" href=\"https:\/\/blog.youtube\/inside-youtube\/letter-susan-our-2022-priorities\/\">The letter from YouTube&#8217;s CEO<\/a> and video below highlights areas including &#8220;the state of the creator economy, innovation, supporting the work of creators, and protecting the YouTube community.&#8221; We&#8217;ve showcased some of the impressive numbers announced by YouTube in the list below. <a style=\"user-select: auto;\" href=\"https:\/\/blog.youtube\/inside-youtube\/letter-susan-our-2022-priorities\/\">See the full letter<\/a> for all of the new features and areas of growth, for example helping creators capitalize on emerging technologies such as Web3, NFTs and DAOs. Wojcicki also addressed the controversy around <a href=\"https:\/\/routenote.com\/blog\/youtube-to-remove-dislike-button\/\">the removal of the dislike button.<\/a><\/p>\n\n\n\n<h3>Top YouTube Figures<\/h3>\n\n\n\n<ul><li>&#8220;We\u2019ve now hit <strong style=\"user-select: auto;\">5 trillion all time views on Shorts<\/strong>!&#8221;<\/li><li>&#8220;The <strong style=\"user-select: auto;\">number of channels<\/strong> around the world <strong style=\"user-select: auto;\">making more than $10,000 a year<\/strong> is <strong style=\"user-select: auto;\">up 40 percent year over year<\/strong>.&#8221;<\/li><li>&#8220;<strong style=\"user-select: auto;\">YouTube\u2019s creative ecosystem<\/strong> supported <strong style=\"user-select: auto;\">more than 800,000 jobs<\/strong> in 2020 in the\u00a0<a style=\"user-select: auto;\" href=\"https:\/\/blog.youtube\/inside-youtube\/youtubes-creative-economy-small-businesses-big-impact\/\">United States<\/a>,\u00a0<a style=\"user-select: auto;\" href=\"https:\/\/www.oxfordeconomics.com\/recent-releases\/A-Platform-for-Japanese-Opportunity\">Japan<\/a>,\u00a0<a style=\"user-select: auto;\" href=\"https:\/\/www.youtube.com\/intl\/ALL_kr\/howyoutubeworks\/progress-impact\/impact\/\">South Korea<\/a>,\u00a0<a style=\"user-select: auto;\" href=\"https:\/\/drive.google.com\/file\/d\/1J8VmMA0O1XFNWNPy1aJ-BwcevV87net-\/view\">Canada<\/a>,\u00a0<a style=\"user-select: auto;\" href=\"https:\/\/drive.google.com\/file\/d\/1Ut3h23HA-psS-Fe5iMlcoPorDUeAkl75\/view\">Brazil<\/a>,\u00a0<a style=\"user-select: auto;\" href=\"https:\/\/drive.google.com\/file\/d\/11XkeQOQI8tCI5CFVRk3STBM9tm49EpBi\/view\">Australia<\/a>, and\u00a0<a style=\"user-select: auto;\" href=\"https:\/\/drive.google.com\/file\/d\/11INuxu7evKh4jPkwsYYnVFh0PwiT4PSB\/view\">the EU<\/a>\u00a0combined.&#8221;<\/li><li><a style=\"user-select: auto;\" href=\"https:\/\/routenote.com\/blog\/how-to-make-money-from-youtube-videos\/\">&#8220;Now there are\u00a0<strong style=\"user-select: auto;\">10 ways<\/strong>\u00a0for creators to make money on YouTube!&#8221;<\/a><\/li><li>&#8220;<strong style=\"user-select: auto;\">YouTube Channel Memberships<\/strong> and <strong style=\"user-select: auto;\">paid digital goods<\/strong> were purchased or renewed more than <strong style=\"user-select: auto;\">110 million times<\/strong>.&#8221;<\/li><li>&#8220;YouTube <strong style=\"user-select: auto;\">channels in South Korea<\/strong> last month <strong style=\"user-select: auto;\">earned over 50 percent more revenue from Channel Memberships<\/strong> compared to December 2020.&#8221;<\/li><li>&#8220;<strong style=\"user-select: auto;\">Shorts Fund<\/strong>, which is now <strong style=\"user-select: auto;\">available in more than 100 countries<\/strong>.&#8221;<\/li><li>&#8220;<strong>Over 40 percent of creators<\/strong> who received payment from the <strong>Fund<\/strong> last year <strong>weren&#8217;t in the <a style=\"user-select: auto;\" href=\"https:\/\/routenote.com\/blog\/how-to-get-a-youtube-partnership\/\">YouTube Partner Program<\/a><\/strong> (YPP).&#8221;<\/li><li><a style=\"user-select: auto;\" href=\"https:\/\/routenote.com\/blog\/youtube-music-reach-a-milestone-with-50-million-subscribers\/\">&#8220;YouTube now has more than <strong>50 million Music and Premium subscribers<\/strong>, including trialers.&#8221;<\/a><\/li><li><a style=\"user-select: auto;\" href=\"https:\/\/routenote.com\/blog\/youtube-paid-4-billion-to-music-industry\/\">&#8220;And last spring we\u00a0announced\u00a0that <strong>YouTube paid more than $4 billion to the music industry over the previous 12 months<\/strong>.&#8221;<\/a><\/li><li>&#8220;<strong>In the first half of 2021 alone<\/strong>, YouTube saw <strong>over 800 billion gaming-related views<\/strong>, <strong>over 90 million hours live streamed<\/strong>, and <strong>over 250 million uploads<\/strong>.&#8221;<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1000\" height=\"562\" src=\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2022\/01\/BINK_YouTube_CreatorEconomy_V3-Blog_a.max-1000x1000-1.png\" alt=\"The amounts YouTube\"s creative ecosystem contributed to economies around the world\" class=\"wp-image-90298 lazyload\"\/><\/figure>\n\n\n\n<div align=\"center\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Our 2022 Priorities\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/zkqeASjU3rc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p class=\"has-text-align-center\"><strong><a href=\"https:\/\/routenote.com\/blog\/using-youtube-shorts-as-an-artist\/\">RouteNote help artists around the world get their own music on YouTube Shorts and earn revenue. Click here to learn more.<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>YouTube CEO Susan Wojcicki outline the video streaming platform&#8217;s priorities for viewers, artists and creators in a new letter and video.<\/p>\n","protected":false},"author":9,"featured_media":90297,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[6628],"tags":[70,4161,13147],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 trillion YouTube Shorts views and more mind-boggling stats from YouTube&#039;s &quot;2022 Priorities&quot; letter - RouteNote Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/routenote.com\/blog\/youtubes-2022-priorities-letter\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 trillion YouTube Shorts views and more mind-boggling stats from YouTube&#039;s &quot;2022 Priorities&quot; letter - RouteNote Blog\" \/>\n<meta property=\"og:description\" content=\"YouTube CEO Susan Wojcicki outline the video streaming platform&#039;s priorities for viewers, artists and creators in a new letter and video.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/routenote.com\/blog\/youtubes-2022-priorities-letter\/\" \/>\n<meta property=\"og:site_name\" content=\"RouteNote Blog\" \/>\n<meta property=\"article:published_time\" content=\"2022-01-26T20:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-01-26T18:27:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2022\/01\/maxresdefault7.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tom Newman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/routenote.com\/blog\/#organization\",\"name\":\"RouteNote\",\"url\":\"https:\/\/routenote.com\/blog\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/routenote.com\/blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg\",\"contentUrl\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg\",\"width\":1000,\"height\":1000,\"caption\":\"RouteNote\"},\"image\":{\"@id\":\"https:\/\/routenote.com\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/routenote.com\/blog\/#website\",\"url\":\"https:\/\/routenote.com\/blog\/\",\"name\":\"RouteNote Blog\",\"description\":\"The World of Digital Music - 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