{"id":88829,"date":"2021-11-16T14:00:00","date_gmt":"2021-11-16T14:00:00","guid":{"rendered":"https:\/\/routenote.com\/blog\/?p=88829"},"modified":"2021-11-16T13:43:13","modified_gmt":"2021-11-16T13:43:13","slug":"taylor-swift-breaks-records","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/taylor-swift-breaks-records\/","title":{"rendered":"Taylor Swift breaks two Spotify records on release day of her re-recorded album"},"content":{"rendered":"\n

Image Credit: Spotify<\/a><\/em><\/p>\n\n\n\n

Friday saw Red (Taylor’s Version) become the most-streamed album by a female and Taylor Swift become the most-streamed female in a day.<\/span><\/h2>\n\n\n\n

American singer-songwriter released her second re-recorded album<\/a> last Friday due to the change of ownership of the masters.<\/a> Red (Taylor’s Version)<\/em> features updated recordings of all of the original tracks from the 2012 album, as well as nine “From the Vault” tracks. The re-recorded album has already been a hit among Swifties, with the pop\/country artist earning the most single-day streams<\/a> by a female on her album, as well as the most-streamed female in a day in the history of Spotify.<\/p>\n\n\n\n

Spotify confirmed to Billboard<\/a> Red (Taylor’s Version)<\/em> received over 90.8 million global streams on day-one, topping her previously held record of 80.6 million first-day streams with 2020’s Folklore<\/em>. That Friday also saw Taylor Swift receive more than 122.9 million streams across her entire catalogue, earning her the record of the most-streamed female in one day.<\/p>\n\n\n\n

The re-recorded album also includes the long-awaited 10-minute version of fan-favourite “All Too Well”, alongside a short-film for the music video starring Sadie Sink, Dylan O’Brien and Swift, which has already racked up over 33 million views on YouTube<\/a> and is currently #1 ON TRENDING FOR MUSIC<\/em>. Taylor Swift performed the song live in full on last weekend’s SNL.<\/p>\n\n\n\n

The new album and record-breaking numbers shows the power in re-recording\/releasing\/remastering old fan-favourites. This has been a trend we’ve seen in other entertainment avenues over the last few years, such as sequels, prequels and remastered movies and games pulling in huge numbers.<\/p>\n\n\n\n

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We\u2019ll remember this day in history all too well. Congratulations @taylorswift13<\/a> \u2764\ufe0f pic.twitter.com\/rwm7iwLldx<\/a><\/p>— Spotify (@Spotify) November 13, 2021<\/a><\/blockquote>