{"id":85467,"date":"2021-05-18T17:00:00","date_gmt":"2021-05-18T16:00:00","guid":{"rendered":"https:\/\/routenote.com\/blog\/?p=85467"},"modified":"2021-05-18T16:40:48","modified_gmt":"2021-05-18T15:40:48","slug":"half-of-americans-not-ready-for-live-events","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/half-of-americans-not-ready-for-live-events\/","title":{"rendered":"Research finds over half of Americans wouldn\u2019t feel OK at live events this year"},"content":{"rendered":"\n

A new survey shows hesitancy to return to normality as pandemic restrictions ease, revealing that 54% of Americans won’t feel ready to attend a live event like a concert until fall 2021 at least.<\/span><\/h4>\n\n\n\n

In the US, as the effect of the coronavirus pandemic lessens, thoughts are turning to the return to \u201cnormality.\u201d But a recent survey<\/a> has revealed which activities Americans are looking forward to returning to, and those that they\u2019re less comfortable with \u2013 and over half said they\u2019d feel uneasy attending a live event.<\/p>\n\n\n\n

1,664 US adults were asked by HealthCareInsider<\/a> to choose when they\u2019d feel secure resuming activities such as taking public transport, hugging a loved one and returning to the workplace. Whilst those who took part were most comfortable travelling in a car (53%) and resuming outdoor activities (50%), being in closer quarters with more people had a less enthusiastic response.<\/p>\n\n\n\n

\"\"
Image Credit: HealthCareInsider<\/a><\/em><\/figcaption><\/figure><\/div>\n\n\n\n

Of those surveyed, 54% of respondents said they wouldn\u2019t be comfortable going to a live event before autumn 2021. 14% chose fall, 10% winter, and the largest group of 29% said they wouldn’t be ready until 2022 or later. And 8% said they\u2019d \u201cnever\u201d be comfortable attending a live event.<\/a><\/p>\n\n\n\n

What does that mean for the return of live music?<\/a> Perhaps the picture isn’t so bleak. As society opens up more and more, some of that trepidation may fade and those surveyed could well feel differently about being in a crowd. The survey also didn\u2019t take into account how measures<\/a> like a reduced capacity gig<\/a> might affect an initially wary response, or if being vaccinated would change minds.<\/p>\n\n\n\n

There\u2019s certainly been an appetite for live music reported elsewhere. Back in March a Live Nation Entertainment <\/a>survey found that <\/a>95% of music fans said they\u2019d be likely to attend a gig once restrictions were lifted, with 83% holding onto concert tickets and 63% carrying over their cancelled festival tickets. In the UK, Live Nation sold 170,000 tickets for summer festivals in just three days.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

A new survey shows hesitancy to return to normality as pandemic restrictions ease, revealing that 54% of Americans don\u2019t want to attend a live event like a concert until fall 2021 at least.<\/p>\n","protected":false},"author":24,"featured_media":85478,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[13],"tags":[26041,26040,26038,3126,13352,92,26039,21670,13616,21672,21671,26037,22179],"acf":[],"yoast_head":"\nResearch finds over half of Americans wouldn\u2019t feel OK at live events this year - RouteNote Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/routenote.com\/blog\/half-of-americans-not-ready-for-live-events\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Research finds over half of Americans wouldn\u2019t feel OK at live events this year - 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