{"id":83492,"date":"2021-02-05T13:00:00","date_gmt":"2021-02-05T13:00:00","guid":{"rendered":"http:\/\/routenote.com\/blog\/?p=83492"},"modified":"2021-02-05T12:31:01","modified_gmt":"2021-02-05T12:31:01","slug":"twitter-must-license-music-but-will-they","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/","title":{"rendered":"Twitter must license music, but will they?"},"content":{"rendered":"\n

Image Credit: Claudio Schwarz<\/a><\/em><\/p>\n\n\n\n

Twitter are coming under fire to license music as they share millions of videos with no system to pay artists when tracks are used on the platform.\n<\/span><\/h4>\n\n\n\n

Live-streaming platform Twitch has been at the centre of controversy for not licensing music<\/a> in the last year but up until now Twitter has managed to avoid the criticism. Now the huge social media platform is under pressure from labels and publishers in the US to begin licensing music, and reports suggest their rightsholders are joining the push now.<\/p>\n\n\n\n

As video content grows on Twitter so does the use of music in clips and videos that have the potential to be seen by millions. Similar platforms like Facebook have inked deals with the major labels and independent distributors like RouteNote to ensure that uses of music in their widely consumed video content is protected and paid for<\/a>. According to a recent article from Billboard<\/a>, Twitter have been \u201cunwilling to negotiate to license music\u201d despite mounting pressures. <\/p>\n\n\n\n

During a Senate Subcommittee on Intellectual Property in December, RIAA Chairman and CEO Mitch Glazier stated that Twitter have received notice of over 3 million infringements on over 20,000 recordings in the last two years alone. <\/p>\n\n\n\n

The issue is that Twitter doesn’t have the ability to detect uses of music in videos automatically and obviously manually navigating all of the content which is uploaded to their platform is unfeasible. So it is now down to Twitter to develop a Content ID system like the ones which YouTube and Facebook have implemented to ensure any use of music is licensed and the rightsholders get paid for it.<\/p>\n\n\n\n

This not only means that there is no automatic detection system they can use to license music, but also means that righstholders must be the ones to find each case of infringement themselves. This has made things conveniently difficult for rightsholders to take action but pressure is mounting and Twitter won’t be able to avoid the heat forever.<\/p>\n\n\n\n

So how will Twitter resolve this issue? It’s still yet to be seen and we wait to hear what Twitter has to say on the matter. One thing is for sure though, the eyes of the music industry are on them to make themselves responsible for their content.<\/p>\n","protected":false},"excerpt":{"rendered":"

Twitter are coming under fire to license music as they share millions of videos with no system to pay artists when tracks are used on the platform.<\/p>\n","protected":false},"author":12,"featured_media":83496,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[22170,22171,22172,22174,22173,22176,22177,22169,22168,22175],"acf":[],"yoast_head":"\nTwitter must license music, but will they? - RouteNote Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Twitter must license music, but will they? - RouteNote Blog\" \/>\n<meta property=\"og:description\" content=\"Twitter are coming under fire to license music as they share millions of videos with no system to pay artists when tracks are used on the platform.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/\" \/>\n<meta property=\"og:site_name\" content=\"RouteNote Blog\" \/>\n<meta property=\"article:published_time\" content=\"2021-02-05T13:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-05T12:31:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2021\/02\/photo-1585250003680-b12dbff01e65.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1350\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@CockJacca\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jacca-RouteNote\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/routenote.com\/blog\/#organization\",\"name\":\"RouteNote\",\"url\":\"https:\/\/routenote.com\/blog\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/routenote.com\/blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg\",\"contentUrl\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg\",\"width\":1000,\"height\":1000,\"caption\":\"RouteNote\"},\"image\":{\"@id\":\"https:\/\/routenote.com\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/routenote.com\/blog\/#website\",\"url\":\"https:\/\/routenote.com\/blog\/\",\"name\":\"RouteNote Blog\",\"description\":\"The World of Digital Music - Distribution - Stores and Free Music\",\"publisher\":{\"@id\":\"https:\/\/routenote.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/routenote.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2021\/02\/photo-1585250003680-b12dbff01e65.jpg\",\"contentUrl\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2021\/02\/photo-1585250003680-b12dbff01e65.jpg\",\"width\":1350,\"height\":900,\"caption\":\"twitter music\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/#webpage\",\"url\":\"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/\",\"name\":\"Twitter must license music, but will they? - RouteNote Blog\",\"isPartOf\":{\"@id\":\"https:\/\/routenote.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/#primaryimage\"},\"datePublished\":\"2021-02-05T13:00:00+00:00\",\"dateModified\":\"2021-02-05T12:31:01+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/routenote.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Twitter must license music, but will they?\"}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/#webpage\"},\"author\":{\"@id\":\"https:\/\/routenote.com\/blog\/#\/schema\/person\/c0cf8473ad65e0c00d09ff942bac997d\"},\"headline\":\"Twitter must license music, but will they?\",\"datePublished\":\"2021-02-05T13:00:00+00:00\",\"dateModified\":\"2021-02-05T12:31:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/#webpage\"},\"wordCount\":386,\"publisher\":{\"@id\":\"https:\/\/routenote.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2021\/02\/photo-1585250003680-b12dbff01e65.jpg\",\"keywords\":[\"do twitter license music\",\"how will twitter license music\",\"licensing music on twitter\",\"riaa twitter\",\"social media music licensing\",\"twitch licensing\",\"twitch music licensing\",\"twitter license music\",\"twitter music licensing\",\"twitter riaa\"],\"articleSection\":[\"Digital Music News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/routenote.com\/blog\/#\/schema\/person\/c0cf8473ad65e0c00d09ff942bac997d\",\"name\":\"Jacca-RouteNote\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/routenote.com\/blog\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/630810cdfb9548b677f11cb2bfaac3b8?s=96&d=blank&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/630810cdfb9548b677f11cb2bfaac3b8?s=96&d=blank&r=g\",\"caption\":\"Jacca-RouteNote\"},\"description\":\"Writing about music, listening to music, and occasionally playing music.\",\"sameAs\":[\"https:\/\/twitter.com\/CockJacca\"],\"url\":\"https:\/\/routenote.com\/blog\/author\/jacca\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Twitter must license music, but will they? - RouteNote Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/","og_locale":"en_US","og_type":"article","og_title":"Twitter must license music, but will they? - RouteNote Blog","og_description":"Twitter are coming under fire to license music as they share millions of videos with no system to pay artists when tracks are used on the platform.","og_url":"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/","og_site_name":"RouteNote Blog","article_published_time":"2021-02-05T13:00:00+00:00","article_modified_time":"2021-02-05T12:31:01+00:00","og_image":[{"width":1350,"height":900,"url":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2021\/02\/photo-1585250003680-b12dbff01e65.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_creator":"@CockJacca","twitter_misc":{"Written by":"Jacca-RouteNote","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/routenote.com\/blog\/#organization","name":"RouteNote","url":"https:\/\/routenote.com\/blog\/","sameAs":[],"logo":{"@type":"ImageObject","@id":"https:\/\/routenote.com\/blog\/#logo","inLanguage":"en-US","url":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg","contentUrl":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg","width":1000,"height":1000,"caption":"RouteNote"},"image":{"@id":"https:\/\/routenote.com\/blog\/#logo"}},{"@type":"WebSite","@id":"https:\/\/routenote.com\/blog\/#website","url":"https:\/\/routenote.com\/blog\/","name":"RouteNote Blog","description":"The World of Digital Music - Distribution - Stores and Free Music","publisher":{"@id":"https:\/\/routenote.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/routenote.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/#primaryimage","inLanguage":"en-US","url":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2021\/02\/photo-1585250003680-b12dbff01e65.jpg","contentUrl":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2021\/02\/photo-1585250003680-b12dbff01e65.jpg","width":1350,"height":900,"caption":"twitter music"},{"@type":"WebPage","@id":"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/#webpage","url":"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/","name":"Twitter must license music, but will they? - RouteNote Blog","isPartOf":{"@id":"https:\/\/routenote.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/#primaryimage"},"datePublished":"2021-02-05T13:00:00+00:00","dateModified":"2021-02-05T12:31:01+00:00","breadcrumb":{"@id":"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/routenote.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Twitter must license music, but will they?"}]},{"@type":"Article","@id":"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/#article","isPartOf":{"@id":"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/#webpage"},"author":{"@id":"https:\/\/routenote.com\/blog\/#\/schema\/person\/c0cf8473ad65e0c00d09ff942bac997d"},"headline":"Twitter must license music, but will they?","datePublished":"2021-02-05T13:00:00+00:00","dateModified":"2021-02-05T12:31:01+00:00","mainEntityOfPage":{"@id":"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/#webpage"},"wordCount":386,"publisher":{"@id":"https:\/\/routenote.com\/blog\/#organization"},"image":{"@id":"https:\/\/routenote.com\/blog\/twitter-must-license-music-but-will-they\/#primaryimage"},"thumbnailUrl":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2021\/02\/photo-1585250003680-b12dbff01e65.jpg","keywords":["do twitter license music","how will twitter license music","licensing music on twitter","riaa twitter","social media music licensing","twitch licensing","twitch music licensing","twitter license music","twitter music licensing","twitter riaa"],"articleSection":["Digital Music News"],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/routenote.com\/blog\/#\/schema\/person\/c0cf8473ad65e0c00d09ff942bac997d","name":"Jacca-RouteNote","image":{"@type":"ImageObject","@id":"https:\/\/routenote.com\/blog\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/630810cdfb9548b677f11cb2bfaac3b8?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/630810cdfb9548b677f11cb2bfaac3b8?s=96&d=blank&r=g","caption":"Jacca-RouteNote"},"description":"Writing about music, listening to music, and occasionally playing music.","sameAs":["https:\/\/twitter.com\/CockJacca"],"url":"https:\/\/routenote.com\/blog\/author\/jacca\/"}]}},"jetpack_featured_media_url":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2021\/02\/photo-1585250003680-b12dbff01e65.jpg","_links":{"self":[{"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/posts\/83492"}],"collection":[{"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/comments?post=83492"}],"version-history":[{"count":0,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/posts\/83492\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/media\/83496"}],"wp:attachment":[{"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/media?parent=83492"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/categories?post=83492"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/tags?post=83492"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}