{"id":21187,"date":"2020-06-22T13:22:35","date_gmt":"2020-06-22T13:22:35","guid":{"rendered":"http:\/\/routenote.com\/blog\/?p=21187"},"modified":"2020-06-22T13:22:36","modified_gmt":"2020-06-22T13:22:36","slug":"siriusxm-acquires-podcasting-company-simplecast","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/","title":{"rendered":"SiriusXM acquires podcasting company Simplecast"},"content":{"rendered":"<h4 style=\"user-select: auto;\"><span style=\"color: #3366ff;\">Radio online broadcaster SiriusXM are jumping on the rapidly expanding podcast train with its purchase of Simplecast.<\/span><\/h4>\n\n\n<p>Simplecast provide independent and enterprise creators with tools to publish, monetize and gain insight for their podcasts.<\/p>\n\n\n\n<p>Announced last week, Simplecast will join SiriusXM&#8217;s AdsWizz and Pandora teams to give Simplecast users unique revenue generating opportuniues from AdsWizz.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>From the beginning, Simplecast\u2019s mantra and mission was to remain laser-focused on podcast creators\u2013building the best tools for publishing and insights. The opportunity and alignment with AdsWizz allows our product\u2013and our customers\u2013access to a powerful monetization platform. Two best-in-class platforms are now able to align with the shared mission of helping publishers succeed, while each team continues to focus on their respective areas of expertise.<\/p><cite>Brad Smith &#8211; Founder &amp; CEO &#8211; Simplecast<\/cite><\/blockquote>\n\n\n\n<p>No word on terms of the deal. The move will help SiriusXM have a serious stake in the growing podcast market, with companies such as <a style=\"user-select: auto;\" href=\"http:\/\/routenote.com\/blog\/dc-comics-are-creating-podcasts-exclusively-on-spotify\/\">Spotify<\/a> and <a style=\"user-select: auto;\" href=\"http:\/\/routenote.com\/blog\/apple-podcasts-to-get-apple-music-like-features-with-ios-14\/\">Apple<\/a> putting in recent efforts to grab the attention of around one third of American who reportedly listen to at least one podcast a month and many more around the world.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Radio online broadcaster SiriusXM are jumping on the rapidly expanding podcast train with its purchase of Simplecast. Simplecast provide independent and enterprise creators with tools to publish, monetize and gain insight for their podcasts. Announced last week, Simplecast will join SiriusXM&#8217;s AdsWizz and Pandora teams to give Simplecast users unique revenue generating opportuniues from AdsWizz. From the beginning, Simplecast\u2019s mantra and mission was to remain laser-focused on podcast creators\u2013building the best tools for publishing and insights. The opportunity and alignment with AdsWizz allows our product\u2013and our customers\u2013access to a powerful monetization platform. Two best-in-class platforms are now able to align&#8230;<\/p>\n","protected":false},"author":9,"featured_media":21190,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[10702,9813,11668,15349,799,4299,1282,15348,7266,13789],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SiriusXM acquires podcasting company Simplecast - RouteNote Blog<\/title>\n<meta name=\"description\" content=\"Announced last week, Simplecast will join SiriusXM&#039;s AdsWizz and Pandora teams to give Simplecast users unique revenue generating opportuniues from AdsWizz.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SiriusXM acquires podcasting company Simplecast - RouteNote Blog\" \/>\n<meta property=\"og:description\" content=\"Announced last week, Simplecast will join SiriusXM&#039;s AdsWizz and Pandora teams to give Simplecast users unique revenue generating opportuniues from AdsWizz.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/\" \/>\n<meta property=\"og:site_name\" content=\"RouteNote Blog\" \/>\n<meta property=\"article:published_time\" content=\"2020-06-22T13:22:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-06-22T13:22:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/06\/SiriusXM-Simplecast.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1300\" \/>\n\t<meta property=\"og:image:height\" content=\"612\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tom Newman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/routenote.com\/blog\/#organization\",\"name\":\"RouteNote\",\"url\":\"https:\/\/routenote.com\/blog\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/routenote.com\/blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg\",\"contentUrl\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg\",\"width\":1000,\"height\":1000,\"caption\":\"RouteNote\"},\"image\":{\"@id\":\"https:\/\/routenote.com\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/routenote.com\/blog\/#website\",\"url\":\"https:\/\/routenote.com\/blog\/\",\"name\":\"RouteNote Blog\",\"description\":\"The World of Digital Music - Distribution - Stores and Free Music\",\"publisher\":{\"@id\":\"https:\/\/routenote.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/routenote.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/06\/SiriusXM-Simplecast.jpg\",\"contentUrl\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/06\/SiriusXM-Simplecast.jpg\",\"width\":1300,\"height\":612,\"caption\":\"SiriusXM Simplecast\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#webpage\",\"url\":\"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/\",\"name\":\"SiriusXM acquires podcasting company Simplecast - RouteNote Blog\",\"isPartOf\":{\"@id\":\"https:\/\/routenote.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#primaryimage\"},\"datePublished\":\"2020-06-22T13:22:35+00:00\",\"dateModified\":\"2020-06-22T13:22:36+00:00\",\"description\":\"Announced last week, Simplecast will join SiriusXM's AdsWizz and Pandora teams to give Simplecast users unique revenue generating opportuniues from AdsWizz.\",\"breadcrumb\":{\"@id\":\"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/routenote.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SiriusXM acquires podcasting company Simplecast\"}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#webpage\"},\"author\":{\"@id\":\"https:\/\/routenote.com\/blog\/#\/schema\/person\/c60547d8a210a794c037e6b1450a9626\"},\"headline\":\"SiriusXM acquires podcasting company Simplecast\",\"datePublished\":\"2020-06-22T13:22:35+00:00\",\"dateModified\":\"2020-06-22T13:22:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#webpage\"},\"wordCount\":195,\"commentCount\":2,\"publisher\":{\"@id\":\"https:\/\/routenote.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/06\/SiriusXM-Simplecast.jpg\",\"keywords\":[\"acquire\",\"AdsWizz\",\"Apple Podcasts\",\"broadcaster\",\"pandora\",\"podcast\",\"radio\",\"simplecast\",\"SiriusXM\",\"spotify podcasts\"],\"articleSection\":[\"Digital Music News\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#respond\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/routenote.com\/blog\/#\/schema\/person\/c60547d8a210a794c037e6b1450a9626\",\"name\":\"Tom Newman\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/routenote.com\/blog\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/5da7d72f206ebde5e8c57869795c438f?s=96&d=blank&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/5da7d72f206ebde5e8c57869795c438f?s=96&d=blank&r=g\",\"caption\":\"Tom Newman\"},\"sameAs\":[\"https:\/\/routenote.com\/blog\/author\/tom\/\",\"https:\/\/www.instagram.com\/tomnew1000\/\",\"https:\/\/www.linkedin.com\/in\/tomnewman3\"],\"url\":\"https:\/\/routenote.com\/blog\/author\/tom\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"SiriusXM acquires podcasting company Simplecast - RouteNote Blog","description":"Announced last week, Simplecast will join SiriusXM's AdsWizz and Pandora teams to give Simplecast users unique revenue generating opportuniues from AdsWizz.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/","og_locale":"en_US","og_type":"article","og_title":"SiriusXM acquires podcasting company Simplecast - RouteNote Blog","og_description":"Announced last week, Simplecast will join SiriusXM's AdsWizz and Pandora teams to give Simplecast users unique revenue generating opportuniues from AdsWizz.","og_url":"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/","og_site_name":"RouteNote Blog","article_published_time":"2020-06-22T13:22:35+00:00","article_modified_time":"2020-06-22T13:22:36+00:00","og_image":[{"width":1300,"height":612,"url":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/06\/SiriusXM-Simplecast.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Written by":"Tom Newman","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/routenote.com\/blog\/#organization","name":"RouteNote","url":"https:\/\/routenote.com\/blog\/","sameAs":[],"logo":{"@type":"ImageObject","@id":"https:\/\/routenote.com\/blog\/#logo","inLanguage":"en-US","url":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg","contentUrl":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg","width":1000,"height":1000,"caption":"RouteNote"},"image":{"@id":"https:\/\/routenote.com\/blog\/#logo"}},{"@type":"WebSite","@id":"https:\/\/routenote.com\/blog\/#website","url":"https:\/\/routenote.com\/blog\/","name":"RouteNote Blog","description":"The World of Digital Music - Distribution - Stores and Free Music","publisher":{"@id":"https:\/\/routenote.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/routenote.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#primaryimage","inLanguage":"en-US","url":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/06\/SiriusXM-Simplecast.jpg","contentUrl":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/06\/SiriusXM-Simplecast.jpg","width":1300,"height":612,"caption":"SiriusXM Simplecast"},{"@type":"WebPage","@id":"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#webpage","url":"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/","name":"SiriusXM acquires podcasting company Simplecast - RouteNote Blog","isPartOf":{"@id":"https:\/\/routenote.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#primaryimage"},"datePublished":"2020-06-22T13:22:35+00:00","dateModified":"2020-06-22T13:22:36+00:00","description":"Announced last week, Simplecast will join SiriusXM's AdsWizz and Pandora teams to give Simplecast users unique revenue generating opportuniues from AdsWizz.","breadcrumb":{"@id":"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/routenote.com\/blog\/"},{"@type":"ListItem","position":2,"name":"SiriusXM acquires podcasting company Simplecast"}]},{"@type":"Article","@id":"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#article","isPartOf":{"@id":"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#webpage"},"author":{"@id":"https:\/\/routenote.com\/blog\/#\/schema\/person\/c60547d8a210a794c037e6b1450a9626"},"headline":"SiriusXM acquires podcasting company Simplecast","datePublished":"2020-06-22T13:22:35+00:00","dateModified":"2020-06-22T13:22:36+00:00","mainEntityOfPage":{"@id":"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#webpage"},"wordCount":195,"commentCount":2,"publisher":{"@id":"https:\/\/routenote.com\/blog\/#organization"},"image":{"@id":"https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#primaryimage"},"thumbnailUrl":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/06\/SiriusXM-Simplecast.jpg","keywords":["acquire","AdsWizz","Apple Podcasts","broadcaster","pandora","podcast","radio","simplecast","SiriusXM","spotify podcasts"],"articleSection":["Digital Music News"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/routenote.com\/blog\/siriusxm-acquires-podcasting-company-simplecast\/#respond"]}]},{"@type":"Person","@id":"https:\/\/routenote.com\/blog\/#\/schema\/person\/c60547d8a210a794c037e6b1450a9626","name":"Tom Newman","image":{"@type":"ImageObject","@id":"https:\/\/routenote.com\/blog\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/5da7d72f206ebde5e8c57869795c438f?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5da7d72f206ebde5e8c57869795c438f?s=96&d=blank&r=g","caption":"Tom Newman"},"sameAs":["https:\/\/routenote.com\/blog\/author\/tom\/","https:\/\/www.instagram.com\/tomnew1000\/","https:\/\/www.linkedin.com\/in\/tomnewman3"],"url":"https:\/\/routenote.com\/blog\/author\/tom\/"}]}},"jetpack_featured_media_url":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/06\/SiriusXM-Simplecast.jpg","_links":{"self":[{"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/posts\/21187"}],"collection":[{"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/comments?post=21187"}],"version-history":[{"count":0,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/posts\/21187\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/media\/21190"}],"wp:attachment":[{"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/media?parent=21187"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/categories?post=21187"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/tags?post=21187"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}