{"id":21180,"date":"2020-06-20T14:00:25","date_gmt":"2020-06-20T14:00:25","guid":{"rendered":"http:\/\/routenote.com\/blog\/?p=21180"},"modified":"2020-06-19T17:26:25","modified_gmt":"2020-06-19T17:26:25","slug":"indie-labels-ghostly-international-and-secretly-group-merge","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/","title":{"rendered":"Indie labels Ghostly International and Secretly Group merge"},"content":{"rendered":"<h4 style=\"user-select: auto;\"><span style=\"color: #3366ff; user-select: auto;\">Ghostly International merger with Secretly Group to bring their marketing, production and other divisions together.<\/span><\/h4>\n\n\n<p>The deal was reportedly delayed due to the COVID-19 pandemic, but has now been confirmed by press release from the companies.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>We had poor visibility on how revenues were going to change and how the economy was going to go. It caused us to ask hard questions: Why now? Should we wait? Can we afford this? Would it be better to lay back? We came back to the principle that this is fundamentally a really good partnership. It will unlock value.<\/p><cite>Darius Van Arman &#8211; Secretly Group Co-CEO<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>Secretly didn&#8217;t stop things once COVID happened. They see the long view of strengthening the independent sector.<\/p><cite>Sam Valenti &#8211; Ghostly International CEO<\/cite><\/blockquote>\n\n\n\n<p>Seeing indies partnering to form strong brands is a good sign in a digital world were major labels are increasingly controlling huge percentages of revenue in the industry.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ghostly International merger with Secretly Group to bring their marketing, production and other divisions together. The deal was reportedly delayed due to the COVID-19 pandemic, but has now been confirmed by press release from the companies. We had poor visibility on how revenues were going to change and how the economy was going to go. It caused us to ask hard questions: Why now? Should we wait? Can we afford this? Would it be better to lay back? We came back to the principle that this is fundamentally a really good partnership. It will unlock value. Darius Van Arman &#8211;&#8230;<\/p>\n","protected":false},"author":9,"featured_media":21182,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[13],"tags":[12745,15339,15337,356,4132,3815,823,3456,2075,12614,521,15340,15338],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Indie labels Ghostly International and Secretly Group merge - RouteNote Blog<\/title>\n<meta name=\"description\" content=\"Ghostly International confirm merger with Secretly Group to bring their marketing, production and other divisions together.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Indie labels Ghostly International and Secretly Group merge - RouteNote Blog\" \/>\n<meta property=\"og:description\" content=\"Ghostly International confirm merger with Secretly Group to bring their marketing, production and other divisions together.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/\" \/>\n<meta property=\"og:site_name\" content=\"RouteNote Blog\" \/>\n<meta property=\"article:published_time\" content=\"2020-06-20T14:00:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-06-19T17:26:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/06\/Ghostly-International-Secretly-Group.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1800\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tom Newman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/routenote.com\/blog\/#organization\",\"name\":\"RouteNote\",\"url\":\"https:\/\/routenote.com\/blog\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/routenote.com\/blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg\",\"contentUrl\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg\",\"width\":1000,\"height\":1000,\"caption\":\"RouteNote\"},\"image\":{\"@id\":\"https:\/\/routenote.com\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/routenote.com\/blog\/#website\",\"url\":\"https:\/\/routenote.com\/blog\/\",\"name\":\"RouteNote Blog\",\"description\":\"The World of Digital Music - Distribution - Stores and Free Music\",\"publisher\":{\"@id\":\"https:\/\/routenote.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/routenote.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/06\/Ghostly-International-Secretly-Group.jpg\",\"contentUrl\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/06\/Ghostly-International-Secretly-Group.jpg\",\"width\":1800,\"height\":900,\"caption\":\"Ghostly International Secretly Group\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#webpage\",\"url\":\"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/\",\"name\":\"Indie labels Ghostly International and Secretly Group merge - RouteNote Blog\",\"isPartOf\":{\"@id\":\"https:\/\/routenote.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#primaryimage\"},\"datePublished\":\"2020-06-20T14:00:25+00:00\",\"dateModified\":\"2020-06-19T17:26:25+00:00\",\"description\":\"Ghostly International confirm merger with Secretly Group to bring their marketing, production and other divisions together.\",\"breadcrumb\":{\"@id\":\"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/routenote.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Indie labels Ghostly International and Secretly Group merge\"}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#webpage\"},\"author\":{\"@id\":\"https:\/\/routenote.com\/blog\/#\/schema\/person\/c60547d8a210a794c037e6b1450a9626\"},\"headline\":\"Indie labels Ghostly International and Secretly Group merge\",\"datePublished\":\"2020-06-20T14:00:25+00:00\",\"dateModified\":\"2020-06-19T17:26:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#webpage\"},\"wordCount\":162,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/routenote.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/06\/Ghostly-International-Secretly-Group.jpg\",\"keywords\":[\"covid-19\",\"Darius Van Arman\",\"ghostly international\",\"indie\",\"indies\",\"labels\",\"marketing\",\"merge\",\"merger\",\"pandemic\",\"production\",\"Sam Valenti\",\"secretly group\"],\"articleSection\":[\"Artist \/ Label News\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#respond\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/routenote.com\/blog\/#\/schema\/person\/c60547d8a210a794c037e6b1450a9626\",\"name\":\"Tom Newman\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/routenote.com\/blog\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/5da7d72f206ebde5e8c57869795c438f?s=96&d=blank&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/5da7d72f206ebde5e8c57869795c438f?s=96&d=blank&r=g\",\"caption\":\"Tom Newman\"},\"sameAs\":[\"https:\/\/routenote.com\/blog\/author\/tom\/\",\"https:\/\/www.instagram.com\/tomnew1000\/\",\"https:\/\/www.linkedin.com\/in\/tomnewman3\"],\"url\":\"https:\/\/routenote.com\/blog\/author\/tom\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Indie labels Ghostly International and Secretly Group merge - RouteNote Blog","description":"Ghostly International confirm merger with Secretly Group to bring their marketing, production and other divisions together.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/","og_locale":"en_US","og_type":"article","og_title":"Indie labels Ghostly International and Secretly Group merge - RouteNote Blog","og_description":"Ghostly International confirm merger with Secretly Group to bring their marketing, production and other divisions together.","og_url":"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/","og_site_name":"RouteNote Blog","article_published_time":"2020-06-20T14:00:25+00:00","article_modified_time":"2020-06-19T17:26:25+00:00","og_image":[{"width":1800,"height":900,"url":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/06\/Ghostly-International-Secretly-Group.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Written by":"Tom Newman","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/routenote.com\/blog\/#organization","name":"RouteNote","url":"https:\/\/routenote.com\/blog\/","sameAs":[],"logo":{"@type":"ImageObject","@id":"https:\/\/routenote.com\/blog\/#logo","inLanguage":"en-US","url":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg","contentUrl":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg","width":1000,"height":1000,"caption":"RouteNote"},"image":{"@id":"https:\/\/routenote.com\/blog\/#logo"}},{"@type":"WebSite","@id":"https:\/\/routenote.com\/blog\/#website","url":"https:\/\/routenote.com\/blog\/","name":"RouteNote Blog","description":"The World of Digital Music - Distribution - Stores and Free Music","publisher":{"@id":"https:\/\/routenote.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/routenote.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#primaryimage","inLanguage":"en-US","url":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/06\/Ghostly-International-Secretly-Group.jpg","contentUrl":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/06\/Ghostly-International-Secretly-Group.jpg","width":1800,"height":900,"caption":"Ghostly International Secretly Group"},{"@type":"WebPage","@id":"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#webpage","url":"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/","name":"Indie labels Ghostly International and Secretly Group merge - RouteNote Blog","isPartOf":{"@id":"https:\/\/routenote.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#primaryimage"},"datePublished":"2020-06-20T14:00:25+00:00","dateModified":"2020-06-19T17:26:25+00:00","description":"Ghostly International confirm merger with Secretly Group to bring their marketing, production and other divisions together.","breadcrumb":{"@id":"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/routenote.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Indie labels Ghostly International and Secretly Group merge"}]},{"@type":"Article","@id":"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#article","isPartOf":{"@id":"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#webpage"},"author":{"@id":"https:\/\/routenote.com\/blog\/#\/schema\/person\/c60547d8a210a794c037e6b1450a9626"},"headline":"Indie labels Ghostly International and Secretly Group merge","datePublished":"2020-06-20T14:00:25+00:00","dateModified":"2020-06-19T17:26:25+00:00","mainEntityOfPage":{"@id":"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#webpage"},"wordCount":162,"commentCount":0,"publisher":{"@id":"https:\/\/routenote.com\/blog\/#organization"},"image":{"@id":"https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#primaryimage"},"thumbnailUrl":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/06\/Ghostly-International-Secretly-Group.jpg","keywords":["covid-19","Darius Van Arman","ghostly international","indie","indies","labels","marketing","merge","merger","pandemic","production","Sam Valenti","secretly group"],"articleSection":["Artist \/ Label News"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/routenote.com\/blog\/indie-labels-ghostly-international-and-secretly-group-merge\/#respond"]}]},{"@type":"Person","@id":"https:\/\/routenote.com\/blog\/#\/schema\/person\/c60547d8a210a794c037e6b1450a9626","name":"Tom Newman","image":{"@type":"ImageObject","@id":"https:\/\/routenote.com\/blog\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/5da7d72f206ebde5e8c57869795c438f?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5da7d72f206ebde5e8c57869795c438f?s=96&d=blank&r=g","caption":"Tom Newman"},"sameAs":["https:\/\/routenote.com\/blog\/author\/tom\/","https:\/\/www.instagram.com\/tomnew1000\/","https:\/\/www.linkedin.com\/in\/tomnewman3"],"url":"https:\/\/routenote.com\/blog\/author\/tom\/"}]}},"jetpack_featured_media_url":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/06\/Ghostly-International-Secretly-Group.jpg","_links":{"self":[{"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/posts\/21180"}],"collection":[{"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/comments?post=21180"}],"version-history":[{"count":0,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/posts\/21180\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/media\/21182"}],"wp:attachment":[{"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/media?parent=21180"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/categories?post=21180"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/tags?post=21180"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}