{"id":20598,"date":"2020-05-29T15:30:51","date_gmt":"2020-05-29T15:30:51","guid":{"rendered":"http:\/\/routenote.com\/blog\/?p=20598"},"modified":"2020-05-29T13:52:39","modified_gmt":"2020-05-29T13:52:39","slug":"tiktoks-parent-company-bytedance-generated-17bn-in-2019-more-than-youtubes-ad-revenue","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/tiktoks-parent-company-bytedance-generated-17bn-in-2019-more-than-youtubes-ad-revenue\/","title":{"rendered":"TikTok’s parent company ByteDance generated $17bn in 2019, more than YouTube’s ad-revenue"},"content":{"rendered":"

Chinese owned company ByteDance, owner of TikTok and (Chinese equivalent app) Douyin generated $17 billion in 2019.<\/span><\/h4>\n\n\n

The report comes from Bloomberg, with an additional stat of over $3bn in annual net profit. $17bn is more than double ByteDance’s $7.4bn generated in 2018.<\/p>\n\n\n\n

Alphabet revealed in February, YouTube generated $15.5bn in ad-revenue in 2019. Combining this with around $2-3 billion it generated from non-ad-revenue service, such as subscriptions (YouTube Premium, YouTube Music), it places YouTube and TikTok level in their 2019 revenues.<\/p>\n\n\n\n

To put this unimaginable figure into perspective, Universal Music Group generated $8.04bn in 2019, with Spotify at $7.59bn. ByteDance more than double both of these companies.<\/p>\n\n\n\n

Sensor Tower estimates Douyin and TikTok’s non-ad-revenue at around $78 million, via in-app purchases (virtual currency) in April this year. That calculates at around $1bn per year, showing the majority of revenue coming from ad-revenue.<\/p>\n\n\n\n

YouTube still attract the larger audience according to CEO Susan Wojcicki with more than 2 billion monthly active users, against ByteDance’s 1.5bn MAU across TikTok, Douyin and Toutiao.<\/p>\n\n\n\n

As of the end of April, TikTok has been downloaded more than 2 billion times.<\/a><\/p>\n\n\n\n

See TikTok’s new CEO, ex-Disney exec Kevin Mayer.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Chinese owned company ByteDance, owner of TikTok and (Chinese equivalent app) Douyin generated $17 billion in 2019. The report comes from Bloomberg, with an additional stat of over $3bn in annual net profit. $17bn is more than double ByteDance’s $7.4bn generated in 2018. Alphabet revealed in February, YouTube generated $15.5bn in ad-revenue in 2019. Combining this with around $2-3 billion it generated from non-ad-revenue service, such as subscriptions (YouTube Premium, YouTube Music), it places YouTube and TikTok level in their 2019 revenues. To put this unimaginable figure into perspective, Universal Music Group generated $8.04bn in 2019, with Spotify at $7.59bn….<\/p>\n","protected":false},"author":9,"featured_media":20600,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[6628],"tags":[10157,14995,4358,10074,10075,13819,14996,5580,536,6091,10264,70],"acf":[],"yoast_head":"\nTikTok's parent company ByteDance generated $17bn in 2019, more than YouTube's ad-revenue - RouteNote Blog<\/title>\n<meta name=\"description\" content=\"Chinese owned company ByteDance, owner of TikTok and Douyin generated $17 billion in 2019, with an additional $3bn in annual net profit.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/routenote.com\/blog\/tiktoks-parent-company-bytedance-generated-17bn-in-2019-more-than-youtubes-ad-revenue\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TikTok's parent company ByteDance generated $17bn in 2019, more than YouTube's ad-revenue - 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