{"id":20449,"date":"2020-05-21T15:00:20","date_gmt":"2020-05-21T15:00:20","guid":{"rendered":"http:\/\/routenote.com\/blog\/?p=20449"},"modified":"2020-05-21T13:44:26","modified_gmt":"2020-05-21T13:44:26","slug":"youtube-add-12-new-artists-to-its-foundry-program","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/youtube-add-12-new-artists-to-its-foundry-program\/","title":{"rendered":"YouTube add 12 new artists to its Foundry program"},"content":{"rendered":"<h4 style=\"user-select: auto;\"><span style=\"color: #3366ff; user-select: auto;\">YouTube Music Foundry&#8217;s ever growing roster of artists now include 12 new fresh talents from around the world.<\/span><\/h4>\n\n\n<p>Foundry&#8217;s artist development program support independent artists in their early stages. Providing them with marketing, promotional and development support to set them up long term, that would otherwise be difficult for independents.<\/p>\n\n\n\n<p>Foundry was launched in 2015 and has since supported over 150 emerging artists from more than 13 countries around the world. Dua Lipa was in Foundry&#8217;s first ever roster.<\/p>\n\n\n\n<p>2020&#8217;s new additions include artists from a broad range of genres:<\/p>\n\n\n\n<ul><li><a style=\"user-select: auto;\" href=\"https:\/\/www.youtube.com\/channel\/UC8FHm2eislZk3NJs81BJrEA\">Adam Melchor<\/a>&nbsp;&#8211;&nbsp;charming LA singer-songwriter<\/li><li><a style=\"user-select: auto;\" href=\"https:\/\/www.youtube.com\/channel\/UC0_95MpNlRz9x7JmsXBClZA\">Eladio Carrion<\/a>&nbsp;&#8211;&nbsp;Puerto Rican trap storyteller<\/li><li><a style=\"user-select: auto;\" href=\"https:\/\/www.youtube.com\/channel\/UCy7Q8_KDmIPSat05wM4KfBQ\">Gabriel Garz\u00f3n-Montano<\/a>&nbsp;&#8211; audacious Brooklyn based multifaceted artist<\/li><li><a style=\"user-select: auto;\" href=\"https:\/\/www.youtube.com\/channel\/UC_40lV5XdKhZx8hrAjMByyg\">Jaykae<\/a>&nbsp;&#8211;&nbsp;respected Birmingham grime artist and actor<\/li><li><a style=\"user-select: auto;\" href=\"https:\/\/www.youtube.com\/channel\/UCPRaaQgllQqOpONG-A57Dww\">Joesef<\/a>&nbsp;&#8211; radiant Glasgow R&amp;B singer<\/li><li><a style=\"user-select: auto;\" href=\"https:\/\/www.youtube.com\/channel\/UCW2_ESwKrYgSjqQjrR09n0g\">Natanael Cano<\/a>&nbsp;&#8211; LA-based corridos trailblazer<\/li><li><a style=\"user-select: auto;\" href=\"https:\/\/www.youtube.com\/channel\/UCIJAlAYCNN8RACtDDsy9K6g\">Novelbright<\/a>&nbsp;&#8211; five-piece Japanese indie rock band<\/li><li><a style=\"user-select: auto;\" href=\"https:\/\/www.youtube.com\/channel\/UCOQ270BUXz7BZPcxLrpSPJQ\">LimeCordiale<\/a>&nbsp;&#8211; Sydney pop-rock brothers<\/li><li><a style=\"user-select: auto;\" href=\"https:\/\/www.youtube.com\/channel\/UCWLRBlMYbuoZCI3DZp0RXRQ\">LostStoriesMusic<\/a>&nbsp;&#8211; soaring Mumbai DJ\/producer duo<\/li><li><a style=\"user-select: auto;\" href=\"https:\/\/www.youtube.com\/channel\/UCqrgJZq4jMkXJ0-H5DXyM_Q\">REI AMI<\/a>&nbsp;&#8211; defiant Korean-American multitalent<\/li><li><a style=\"user-select: auto;\" href=\"https:\/\/www.youtube.com\/channel\/UCWfi5ELXGAe-DCA6cOP3aNw\">Tems<\/a>&nbsp;&#8211;&nbsp;gifted Nigerian singer and producer<\/li><li><a style=\"user-select: auto;\" href=\"https:\/\/www.youtube.com\/channel\/UCrbSWGf3SLKcXp2fkMSXaiw\">TESS\u00c6<\/a>&nbsp;&#8211; avant-garde French pop-rap artist<\/li><\/ul>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>In these uncertain times it\u2019s more important than ever for us to support and celebrate independent artists. Storytelling lies at the heart of YouTube. It\u2019s the cornerstone for creating meaningful connections between artists and their fans, and we are delighted to help facilitate that process for the next generation of Foundry talent. The diversity of the class is testament to the sheer range of progressive sounds and visions we are currently witnessing, as artists around the world push boundaries to create truly exciting and unique art.<\/p><cite>Roz Mansfield &#8211; Artist Partnerships, YouTube UK<\/cite><\/blockquote>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Meet YouTube Music&#039;s Foundry Class Of 2020\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/N5NTdiW7LZs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>YouTube Music Foundry&#8217;s ever growing roster of artists now include 12 new fresh talents from around the world. Foundry&#8217;s artist development program support independent artists in their early stages. Providing them with marketing, promotional and development support to set them up long term, that would otherwise be difficult for independents. Foundry was launched in 2015 and has since supported over 150 emerging artists from more than 13 countries around the world. Dua Lipa was in Foundry&#8217;s first ever roster. 2020&#8217;s new additions include artists from a broad range of genres: Adam Melchor&nbsp;&#8211;&nbsp;charming LA singer-songwriter Eladio Carrion&nbsp;&#8211;&nbsp;Puerto Rican trap storyteller Gabriel&#8230;<\/p>\n","protected":false},"author":9,"featured_media":20452,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[11699,14736,14809,14806,5147,14804,14839,538,14835,299,1468,2789,2425,14821,86,2871,11022,5379,14807,14812,12286,14824,913,14805,14815,9093,1465,14818,139,4692,683,14817,14819,14830,5887,474,14825,14827,823,14816,14831,6351,28,14820,14808,14833,14823,14837,2719,860,9977,14813,4866,14829,12113,14838,56,1565,14814,7609,199,14826,14832,14834,14822,3878,70,4161,14840],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>YouTube add 12 new artists to its 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