{"id":1961,"date":"2009-11-11T19:36:07","date_gmt":"2009-11-11T18:36:07","guid":{"rendered":"http:\/\/routenote.com\/blog\/?p=1961"},"modified":"2022-06-09T12:30:45","modified_gmt":"2022-06-09T11:30:45","slug":"dr-dre-monster-and-best-buy-buck-the-digital-trend","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/","title":{"rendered":"Dr. Dre, Monster and Best Buy buck the Digital Trend"},"content":{"rendered":"<p><a href=\"http:\/\/routenote.com\/blog\/wp-content\/uploads\/2009\/11\/dr-dre.jpg\"><img loading=\"lazy\" class=\"alignleft size-medium wp-image-1962 lazyload\" style=\"margin: 5px;\" title=\"Dr. Dre - still pretty cool now he\"s joined the mainstream - how long can he balance his pose?\" src=\"http:\/\/routenote.com\/blog\/wp-content\/uploads\/2009\/11\/dr-dre-294x300.jpg\" alt=\"Dr. Dre - still pretty cool now he\"s joined the mainstream - how long can he balance his pose?\" width=\"294\" height=\"300\" data-srcset=\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2009\/11\/dr-dre-294x300.jpg 294w, https:\/\/routenote.com\/blog\/wp-content\/uploads\/2009\/11\/dr-dre-430x437.jpg 430w, https:\/\/routenote.com\/blog\/wp-content\/uploads\/2009\/11\/dr-dre.jpg 439w\" sizes=\"auto\" \/><\/a>At a time when digital music sales are fast overtaking physical as the medium of choice for consumers, and the most valuable sector of the international music market, traditional physical retailers are looking for ways to enchance the high street (US = Mall) experience. <a href=\"http:\/\/www.bestbuy.com\/\">Best Buy<\/a> have launched a new &#8216;destination&#8217; music section instore in partnership with <a href=\"http:\/\/www.monstercable.com\/#null\">cable, audio and accessory manufacturer Monster<\/a> and <a href=\"http:\/\/beatsbydre.com\/\">Dr. Dre (in corporate guise)<\/a> called Club Beats. Whether the rap star&#8217;s endorsement of this window dressing will have any real effect on sales is dubious, but it does mean that the lugubrious dinosaur that is the US retail market has finally noticed that someone has kicked it&#8217;s tail and is trying to overcome it&#8217;s inertia. In any case, the Club Beats section will provide a lovely, distributed physical platform to launch the Dr.&#8217;s new album <a href=\"http:\/\/www.hiphopdx.com\/index\/news\/id.7366\/title.dr-dre-aims-for-november-or-december-detox-release\"><em>&#8216;Detox&#8217;<\/em><\/a> if and when it finally reaches shelves (release is scheduled for 2010). Just don&#8217;t spill your soda on any of the records while you&#8217;re in there&#8230;<\/p>\n<p><object classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" width=\"425\" height=\"344\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/quZriO55wGk&amp;hl=en&amp;fs=1&amp;\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed type=\"application\/x-shockwave-flash\" width=\"425\" height=\"344\" src=\"http:\/\/www.youtube.com\/v\/quZriO55wGk&amp;hl=en&amp;fs=1&amp;\" allowscriptaccess=\"always\" allowfullscreen=\"true\"\/><\/object><\/p>\n","protected":false},"excerpt":{"rendered":"<p>At a time when digital music sales are fast overtaking physical as the medium of choice for consumers, and the most valuable sector of the international music market, traditional physical retailers are looking for ways to enchance the high street (US = Mall) experience. Best Buy have launched a new &#8216;destination&#8217; music section instore in partnership with cable, audio and accessory manufacturer Monster and Dr. Dre (in corporate guise) called Club Beats. Whether the rap star&#8217;s endorsement of this window dressing will have any real effect on sales is dubious, but it does mean that the lugubrious dinosaur that is&#8230;<\/p>\n","protected":false},"author":32,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[13,1],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Dr. Dre, Monster and Best Buy buck the Digital Trend - RouteNote Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dr. Dre, Monster and Best Buy buck the Digital Trend - RouteNote Blog\" \/>\n<meta property=\"og:description\" content=\"At a time when digital music sales are fast overtaking physical as the medium of choice for consumers, and the most valuable sector of the international music market, traditional physical retailers are looking for ways to enchance the high street (US = Mall) experience. Best Buy have launched a new &#8216;destination&#8217; music section instore in partnership with cable, audio and accessory manufacturer Monster and Dr. Dre (in corporate guise) called Club Beats. Whether the rap star&#8217;s endorsement of this window dressing will have any real effect on sales is dubious, but it does mean that the lugubrious dinosaur that is...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/\" \/>\n<meta property=\"og:site_name\" content=\"RouteNote Blog\" \/>\n<meta property=\"article:published_time\" content=\"2009-11-11T18:36:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-09T11:30:45+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/routenote.com\/blog\/wp-content\/uploads\/2009\/11\/dr-dre-294x300.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"RouteBot\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/routenote.com\/blog\/#organization\",\"name\":\"RouteNote\",\"url\":\"https:\/\/routenote.com\/blog\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/routenote.com\/blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg\",\"contentUrl\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg\",\"width\":1000,\"height\":1000,\"caption\":\"RouteNote\"},\"image\":{\"@id\":\"https:\/\/routenote.com\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/routenote.com\/blog\/#website\",\"url\":\"https:\/\/routenote.com\/blog\/\",\"name\":\"RouteNote Blog\",\"description\":\"The World of Digital Music - Distribution - Stores and Free Music\",\"publisher\":{\"@id\":\"https:\/\/routenote.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/routenote.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"http:\/\/routenote.com\/blog\/wp-content\/uploads\/2009\/11\/dr-dre-294x300.jpg\",\"contentUrl\":\"http:\/\/routenote.com\/blog\/wp-content\/uploads\/2009\/11\/dr-dre-294x300.jpg\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#webpage\",\"url\":\"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/\",\"name\":\"Dr. Dre, Monster and Best Buy buck the Digital Trend - RouteNote Blog\",\"isPartOf\":{\"@id\":\"https:\/\/routenote.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#primaryimage\"},\"datePublished\":\"2009-11-11T18:36:07+00:00\",\"dateModified\":\"2022-06-09T11:30:45+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/routenote.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Dr. Dre, Monster and Best Buy buck the Digital Trend\"}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#webpage\"},\"author\":{\"@id\":\"https:\/\/routenote.com\/blog\/#\/schema\/person\/83759dcbb7864667c67cb96a7ec70298\"},\"headline\":\"Dr. Dre, Monster and Best Buy buck the Digital Trend\",\"datePublished\":\"2009-11-11T18:36:07+00:00\",\"dateModified\":\"2022-06-09T11:30:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#webpage\"},\"wordCount\":176,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/routenote.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/routenote.com\/blog\/wp-content\/uploads\/2009\/11\/dr-dre-294x300.jpg\",\"articleSection\":[\"Artist \/ Label News\",\"Digital Music News\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#respond\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/routenote.com\/blog\/#\/schema\/person\/83759dcbb7864667c67cb96a7ec70298\",\"name\":\"RouteBot\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/routenote.com\/blog\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/4f18136bcfbe91b7c9fdcbf445328c29?s=96&d=blank&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/4f18136bcfbe91b7c9fdcbf445328c29?s=96&d=blank&r=g\",\"caption\":\"RouteBot\"},\"sameAs\":[\"http:\/\/routenote.com\"],\"url\":\"https:\/\/routenote.com\/blog\/author\/routebot\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Dr. Dre, Monster and Best Buy buck the Digital Trend - RouteNote Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/","og_locale":"en_US","og_type":"article","og_title":"Dr. Dre, Monster and Best Buy buck the Digital Trend - RouteNote Blog","og_description":"At a time when digital music sales are fast overtaking physical as the medium of choice for consumers, and the most valuable sector of the international music market, traditional physical retailers are looking for ways to enchance the high street (US = Mall) experience. Best Buy have launched a new &#8216;destination&#8217; music section instore in partnership with cable, audio and accessory manufacturer Monster and Dr. Dre (in corporate guise) called Club Beats. Whether the rap star&#8217;s endorsement of this window dressing will have any real effect on sales is dubious, but it does mean that the lugubrious dinosaur that is...","og_url":"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/","og_site_name":"RouteNote Blog","article_published_time":"2009-11-11T18:36:07+00:00","article_modified_time":"2022-06-09T11:30:45+00:00","og_image":[{"url":"http:\/\/routenote.com\/blog\/wp-content\/uploads\/2009\/11\/dr-dre-294x300.jpg"}],"twitter_card":"summary_large_image","twitter_misc":{"Written by":"RouteBot","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/routenote.com\/blog\/#organization","name":"RouteNote","url":"https:\/\/routenote.com\/blog\/","sameAs":[],"logo":{"@type":"ImageObject","@id":"https:\/\/routenote.com\/blog\/#logo","inLanguage":"en-US","url":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg","contentUrl":"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg","width":1000,"height":1000,"caption":"RouteNote"},"image":{"@id":"https:\/\/routenote.com\/blog\/#logo"}},{"@type":"WebSite","@id":"https:\/\/routenote.com\/blog\/#website","url":"https:\/\/routenote.com\/blog\/","name":"RouteNote Blog","description":"The World of Digital Music - Distribution - Stores and Free Music","publisher":{"@id":"https:\/\/routenote.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/routenote.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#primaryimage","inLanguage":"en-US","url":"http:\/\/routenote.com\/blog\/wp-content\/uploads\/2009\/11\/dr-dre-294x300.jpg","contentUrl":"http:\/\/routenote.com\/blog\/wp-content\/uploads\/2009\/11\/dr-dre-294x300.jpg"},{"@type":"WebPage","@id":"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#webpage","url":"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/","name":"Dr. Dre, Monster and Best Buy buck the Digital Trend - RouteNote Blog","isPartOf":{"@id":"https:\/\/routenote.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#primaryimage"},"datePublished":"2009-11-11T18:36:07+00:00","dateModified":"2022-06-09T11:30:45+00:00","breadcrumb":{"@id":"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/routenote.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Dr. Dre, Monster and Best Buy buck the Digital Trend"}]},{"@type":"Article","@id":"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#article","isPartOf":{"@id":"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#webpage"},"author":{"@id":"https:\/\/routenote.com\/blog\/#\/schema\/person\/83759dcbb7864667c67cb96a7ec70298"},"headline":"Dr. Dre, Monster and Best Buy buck the Digital Trend","datePublished":"2009-11-11T18:36:07+00:00","dateModified":"2022-06-09T11:30:45+00:00","mainEntityOfPage":{"@id":"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#webpage"},"wordCount":176,"commentCount":0,"publisher":{"@id":"https:\/\/routenote.com\/blog\/#organization"},"image":{"@id":"https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#primaryimage"},"thumbnailUrl":"http:\/\/routenote.com\/blog\/wp-content\/uploads\/2009\/11\/dr-dre-294x300.jpg","articleSection":["Artist \/ Label News","Digital Music News"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/routenote.com\/blog\/dr-dre-monster-and-best-buy-buck-the-digital-trend\/#respond"]}]},{"@type":"Person","@id":"https:\/\/routenote.com\/blog\/#\/schema\/person\/83759dcbb7864667c67cb96a7ec70298","name":"RouteBot","image":{"@type":"ImageObject","@id":"https:\/\/routenote.com\/blog\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/4f18136bcfbe91b7c9fdcbf445328c29?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4f18136bcfbe91b7c9fdcbf445328c29?s=96&d=blank&r=g","caption":"RouteBot"},"sameAs":["http:\/\/routenote.com"],"url":"https:\/\/routenote.com\/blog\/author\/routebot\/"}]}},"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/posts\/1961"}],"collection":[{"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/comments?post=1961"}],"version-history":[{"count":0,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/posts\/1961\/revisions"}],"wp:attachment":[{"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/media?parent=1961"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/categories?post=1961"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/routenote.com\/blog\/wp-json\/wp\/v2\/tags?post=1961"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}