{"id":167,"date":"2008-11-18T18:00:58","date_gmt":"2008-11-18T17:00:58","guid":{"rendered":"http:\/\/routenote.com\/blog\/?p=167"},"modified":"2022-06-09T12:32:45","modified_gmt":"2022-06-09T11:32:45","slug":"social-networks","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/social-networks\/","title":{"rendered":"Social Networks"},"content":{"rendered":"

<\/p>\n

Starting with the obvious: Myspace. It\u2019s an ugly, cumbersome brute of a website, very nearly swamped in photos of obnoxious people taken at arms length while they pout or flex, but it\u2019s still the first port of call when people are searching for bands online. Sorry, I wish you could avoid it, but you can\u2019t really afford to\u2026<\/span><\/p>\n

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You don\u2019t need to monkey around with your page too much. Keep your best tracks online and your gigs up to date, and you\u2019re about done: the neater the changes you make to the page the better. Highly patterned or coloured backgrounds only make a page harder to read, and the point of having the information on your page up there is so people can read it\u2026 Don\u2019t be afraid of a little modification though, just make sure it doesn\u2019t obscure your page, and fits in with the image you\u2019re presenting.<\/span><\/p>\n

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Make sure you\u2019ve got links up to wherever you\u2019re selling your music (we\u2019ve got an iTunes linkmaker on our tools page) and merchandise (see the guide on being a paypal seller).<\/span><\/p>\n

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There is a swarm of other music social network sites out on the web, and you should probably have some presence on each of them. I wouldn\u2019t recommend slavishly maintaining each of 20 profiles though \u2013 set up something simple on each one you feel like using, directing readers to your main profile on whatever-it-is.com and keep them updated using artistdata.com<\/a>\u2019s profile syndication service. It\u2019s a bit like TubeMogul, but for gig dates and blog posts, put updates on artistdata and they\u2019re forwarded to each of your accounts, once you\u2019ve got it set up right.<\/span><\/p>\n

<\/span><\/p>\n

It\u2019s still worth checking in to all your accounts and making sure they\u2019re all working properly, sifting through the inboxes. Just do it once a month and you\u2019ll be fine. <\/span><\/p>\n

<\/span><\/p>\n

Concentrating on one channel or site means people will know where to come to find your properly updated material, you won\u2019t lose the opportunity to get fans from minority sites, search engines will have an easier time finding you, and you won\u2019t bash your brains out keeping a hundred half-arsed profiles running.<\/span><\/p>\n

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A good shortcut when you\u2019re trying to build a fanbase on social networking sites is to get your fans and peers to promote you. Offer other bands you like a mail-swap; write to your fans about them and ask them to write to theirs about you. If you write the mailout for them you\u2019re more than likely to get a yes to the swap. You can also try the same with anyone in your fanbase who\u2019s got a million friends \u2013 offer them a CD or a t-shirt if they mail their friends about you. It seems mercenary, and it is, but it will get your name out there, with a personal recommendation\u2026<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Starting with the obvious: Myspace. It\u2019s an ugly, cumbersome brute of a website, very nearly swamped in photos of obnoxious people taken at arms length while they pout or flex, but it\u2019s still the first port of call when people are searching for bands online. Sorry, I wish you could avoid it, but you can\u2019t really afford to\u2026 You don\u2019t need to monkey around with your page too much. Keep your best tracks online and your gigs up to date, and you\u2019re about done: the neater the changes you make to the page the better. Highly patterned or coloured backgrounds…<\/p>\n","protected":false},"author":32,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[143],"tags":[192,128,190,191,138,189],"acf":[],"yoast_head":"\nSocial Networks - RouteNote Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/routenote.com\/blog\/social-networks\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Social Networks - RouteNote Blog\" \/>\n<meta property=\"og:description\" content=\"Starting with the obvious: Myspace. 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