{"id":165,"date":"2008-11-18T08:00:42","date_gmt":"2008-11-18T07:00:42","guid":{"rendered":"http:\/\/routenote.com\/blog\/?p=165"},"modified":"2022-06-09T12:32:45","modified_gmt":"2022-06-09T11:32:45","slug":"specialist-media","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/specialist-media\/","title":{"rendered":"Specialist Media"},"content":{"rendered":"<p><!--[endif]--><\/p>\n<p class=\"MsoNormal\"><span lang=\"EN-GB\">In both new and old media channels (online\/mobile vs. broadcast\/physical) there will be brands specialising in different areas of music. If you\u2019ve been sensible, and figured out who your fans are likely to be, then it makes sense to make those brands that cater to your likely fans a priority. If you\u2019re in a j-pop outfit, don\u2019t bother sending press releases to the editor of Kerrang! This might seem obvious, but in directing your promotional efforts efficiency is of cardinal importance.<\/span><\/p>\n<p class=\"MsoNormal\"><span lang=\"EN-GB\"> <\/span><\/p>\n<p class=\"MsoNormal\"><span lang=\"EN-GB\">If you have \u00a340 sloshing about with nothing to do, get hold of a copy of the unsigned guide. This lovely little tome has got a list as long as your arm of magazine and radio contacts that are looking for your material.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In both new and old media channels (online\/mobile vs. broadcast\/physical) there will be brands specialising in different areas of music. If you\u2019ve been sensible, and figured out who your fans are likely to be, then it makes sense to make those brands that cater to your likely fans a priority. If you\u2019re in a j-pop outfit, don\u2019t bother sending press releases to the editor of Kerrang! This might seem obvious, but in directing your promotional efforts efficiency is of cardinal importance. If you have \u00a340 sloshing about with nothing to do, get hold of a copy of the unsigned guide&#8230;.<\/p>\n","protected":false},"author":32,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[13,143],"tags":[125,184,138,188],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Specialist Media - RouteNote Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/routenote.com\/blog\/specialist-media\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Specialist Media - RouteNote Blog\" \/>\n<meta property=\"og:description\" content=\"In both new and old media channels (online\/mobile vs. broadcast\/physical) there will be brands specialising in different areas of music. If you\u2019ve been sensible, and figured out who your fans are likely to be, then it makes sense to make those brands that cater to your likely fans a priority. If you\u2019re in a j-pop outfit, don\u2019t bother sending press releases to the editor of Kerrang! This might seem obvious, but in directing your promotional efforts efficiency is of cardinal importance. 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