{"id":159,"date":"2008-11-16T16:00:03","date_gmt":"2008-11-16T15:00:03","guid":{"rendered":"http:\/\/routenote.com\/blog\/?p=159"},"modified":"2022-06-09T12:32:46","modified_gmt":"2022-06-09T11:32:46","slug":"video-content","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/video-content\/","title":{"rendered":"Video Content"},"content":{"rendered":"

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Really good video recordings from gigs or live sessions are great for getting your fans to do your promotion work for you. Videos get shared around on youtube and other sites, and can spark interest in people, driving them to your website or myspace. <\/span><\/p>\n

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For the wildly creative and highly ambitious there\u2019s always the possibility of making a video with the intention of sending it viral. If you get it right it\u2019ll be a massive boost, but getting the tone right, and having that brilliant idea that motivates people to send a clip on to their friends is tricky. For inspiration, look at things like OK GO\u2019s treadmill video<\/a>, the diet coke and mentos <\/a>series, The Flight Of The Conchords<\/a> entire body of work, and then go and do something entirely different<\/a>.<\/span><\/p>\n

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Once you\u2019ve made your videos, make sure they\u2019re spread over as many places as possible. This help search engines track you down, and it\u2019s like scattering bait all over the internet, the more breadcrumbs you drop, the more people will follow the trail back to your website.<\/span><\/p>\n

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There are tools out there to make your life easier while distributing video content. The most important one to know about is TubeMogul.com<\/a>. This site will automatically upload your content to all of it\u2019s partners, YouTube, Vimeo, DailyMotion, Revver, Yahoo! Video, and all the rest. This means that with one upload you can get your video to a load of sites, instead of slogging round with separate uploads.<\/span><\/p>\n

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We\u2019ve done a few video sessions ourselves \u2013 they\u2019re up on our website at http:\/\/routenote.com\/blog<\/a>, and on all the other places that TubeMogul can help you put yours, as well as Facebook, myspace\u2026 you get the idea.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Really good video recordings from gigs or live sessions are great for getting your fans to do your promotion work for you. Videos get shared around on youtube and other sites, and can spark interest in people, driving them to your website or myspace. For the wildly creative and highly ambitious there\u2019s always the possibility of making a video with the intention of sending it viral. If you get it right it\u2019ll be a massive boost, but getting the tone right, and having that brilliant idea that motivates people to send a clip on to their friends is tricky. For…<\/p>\n","protected":false},"author":32,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[13,1,143],"tags":[128,179,6089,180,181],"acf":[],"yoast_head":"\nVideo Content - RouteNote Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/routenote.com\/blog\/video-content\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Video Content - RouteNote Blog\" \/>\n<meta property=\"og:description\" content=\"Really good video recordings from gigs or live sessions are great for getting your fans to do your promotion work for you. Videos get shared around on youtube and other sites, and can spark interest in people, driving them to your website or myspace. For the wildly creative and highly ambitious there\u2019s always the possibility of making a video with the intention of sending it viral. If you get it right it\u2019ll be a massive boost, but getting the tone right, and having that brilliant idea that motivates people to send a clip on to their friends is tricky. 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