{"id":14978,"date":"2018-11-20T15:33:01","date_gmt":"2018-11-20T15:33:01","guid":{"rendered":"http:\/\/routenote.com\/blog\/?p=14978"},"modified":"2023-12-13T13:38:51","modified_gmt":"2023-12-13T13:38:51","slug":"siriusxm-have-gotten-european-approval-to-buy-pandora","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/siriusxm-have-gotten-european-approval-to-buy-pandora\/","title":{"rendered":"Sirius XM&#8217;s purchase of Pandora gets approval potentially creating the world&#8217;s biggest online music company"},"content":{"rendered":"<h2>Pandora&#8217;s music streaming service has now officially been acquired by SiriusXM creating a mega music entertainment company.<\/h2>\n<p>In September <a href=\"http:\/\/routenote.com\/blog\/get-your-music-on-pandora-for-free-with-free-marketing-insights-more-promo-tools\/\">Pandora<\/a> agreed to a purchase of their services in a $3.5 billion &#8220;all-stock transition&#8221; by Sirius XM Holdings. The satellite and digital radio company were waiting for approval from Europe under competition laws in Germany and Austria. Now Pandora&#8217;s streaming services have been approved to come under Sirius XM&#8217;s umbrella.<\/p>\n<p>Pandora have over 70 million users on their free radio streaming platform as well as many users subscribed to their <a href=\"http:\/\/routenote.com\/blog\/pandoras-new-music-streaming-service-has-launched-pandora-premium\/\">unlimited music streaming service<\/a> launched 2 years ago. Having grown their platform with a radio-style streaming service offering streams of music based on artists or tracks that you choose, their services will fit nicely under the guidance of Sirius XM&#8217;s radio business. Sirius XM have 36 million North American subscribers and 23 million trial listeners giving them a massive chunk of online music listeners following their buyout of Pandora.<\/p>\n<p>Following their <a href=\"http:\/\/routenote.com\/blog\/pandoras-q3-earnings-show-steady-growth-as-premium-booms\/\">positive report for the third quarter of 2018<\/a>, Pandora&#8217;s CEO made a statement in which he said: &#8220;Looking ahead, I couldn&#8217;t be more excited about Pandora joining forces with Sirius XM. A combined Pandora-Sirius XM will create the world&#8217;s largest audio entertainment company, bringing Pandora additional resources to accelerate growth and building on Sirius XM&#8217;s leadership in the car, subscription expertise, and unique content.&#8221;<\/p>\n<p>Sirius XM Holdings CEO Jim Meyer said when they first announced their buyout of Pandora: &#8220;We have long respected Pandora and their team for their popular consumer offering that has attracted a massive audience, and have been impressed by Pandora&#8217;s strategic progress and stronger execution.<\/p>\n<p>&#8220;We believe there are significant opportunities to create value for both companies&#8217; stockholders by combining our complementary business. The addition of Pandora diversifies Sirius XM&#8217;s revenue streams with the US&#8217;s largest ad-supported audio offering, broadens our technical capabilities, and represents an exciting next step in our efforts to expand our reach out of the car even further.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pandora&#8217;s music streaming service has now officially been acquired by SiriusXM creating a mega music entertainment company. In September Pandora agreed to a purchase of their services in a $3.5 billion &#8220;all-stock transition&#8221; by Sirius XM Holdings. The satellite and digital radio company were waiting for approval from Europe under competition laws in Germany and Austria. Now Pandora&#8217;s streaming services have been approved to come under Sirius XM&#8217;s umbrella. Pandora have over 70 million users on their free radio streaming platform as well as many users subscribed to their unlimited music streaming service launched 2 years ago. Having grown their&#8230;<\/p>\n","protected":false},"author":12,"featured_media":14979,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[13],"tags":[43,47,2062,18,28,114,799,1282,958,2477,422],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sirius XM&#039;s purchase of Pandora gets approval potentially creating the world&#039;s biggest online music company - RouteNote Blog<\/title>\n<meta name=\"description\" content=\"Pandora&#039;s music streaming service has now officially been acquired by SiriusXM creating a mega music entertainment company.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/routenote.com\/blog\/siriusxm-have-gotten-european-approval-to-buy-pandora\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sirius XM&#039;s purchase of Pandora gets approval potentially creating the world&#039;s biggest online music company - 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