{"id":106608,"date":"2025-12-09T14:24:16","date_gmt":"2025-12-09T14:24:16","guid":{"rendered":"https:\/\/routenote.com\/blog\/?p=106608"},"modified":"2025-12-09T14:24:19","modified_gmt":"2025-12-09T14:24:19","slug":"mariah-carey-tiktok-apple-music-festive-livestream","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/mariah-carey-tiktok-apple-music-festive-livestream\/","title":{"rendered":"Mariah Carey set to take over TikTok and Apple Music with festive livestream"},"content":{"rendered":"\n<h2 style=\"user-select: auto;\"><span style=\"color: #3366ff; user-select: auto;\">Here\u2019s how the Queen of Christmas is using livestreaming to spark fan engagement over the holiday season, and what independent artists can learn.<\/span><\/h2>\n\n\n\n<h3>A partnership to spread the festive feeling<\/h3>\n\n\n\n<p>Mariah Carey is ringing in the holidays with a global livestream that\u2019s set to pull music fans into the festive spirit. <a href=\"https:\/\/routenote.com\/blog\/can-i-add-my-music-to-tiktok-for-free\/\">TikTok<\/a>, <a href=\"https:\/\/routenote.com\/blog\/how-to-get-my-music-on-apple-music\/\">Apple Music<\/a>, and gamma. are joining forces to <a href=\"https:\/\/newsroom.tiktok.com\/tiktok-apple-music-and-gamma-present-the-mariah-carey-christmas-special-live-from-las-vegas?lang=en\" target=\"_blank\" rel=\"noreferrer noopener\">present the final show of her \u2018Here For It All Holiday Special\u2019<\/a>.\u00a0<\/p>\n\n\n\n<p>The special, Christmastime performance will be livestreamed in real time from the Dolby Live at Park MGM, Las Vegas. It will be broadcast live on December 13 at 8pm PT\/11pm ET (4am GMT on December 14).<\/p>\n\n\n\n<p>It follows the release of Carey\u2019s latest album \u2018Here For It All\u2019 released with gamma. During the performance, expect to hear select tracks from her latest album alongside the holiday classics that have come to define the festive period.&nbsp;<\/p>\n\n\n\n<h3>How to watch Mariah Carey\u2019s livestream<\/h3>\n\n\n\n<p>Fans of Mariah Carey can tune in to the performance as it takes place on TikTok LIVE and Apple Music in HD. After the livestream, Apple Music subscribers will be able to watch the performance on-demand.&nbsp;<\/p>\n\n\n\n<p>So if you\u2019re a TikTok user or an Apple Music subscriber, there\u2019s no excuse not to join the festive fun.<\/p>\n\n\n\n<p>You can register for the LIVE Event on TikTok <strong><a href=\"https:\/\/www.tiktok.com\/live\/event\/7581570611005095950?_r=1&amp;enter_from=share_link&amp;share_from_user_id=150111921306906624\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a><\/strong>.<\/p>\n\n\n\n<h3>Another part of Mariah\u2019s annual festivities<\/h3>\n\n\n\n<p>This year\u2019s livestream reinforces Mariah\u2019s status as the undisputed Queen of Christmas. Back in October, she announced the <a href=\"https:\/\/routenote.com\/blog\/mariah-carey-christmas-2025\/\" target=\"_blank\" rel=\"noreferrer noopener\">return of her holiday pop-up bars<\/a> to spread the festive spirit across New York, Los Angeles, Las Vegas, and Miami.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-routenote-blog wp-block-embed-routenote-blog\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"50ZNs4ufQv\"><a href=\"https:\/\/routenote.com\/blog\/mariah-carey-christmas-2025\/\">Mariah Carey\u2019s Christmas show is back on the road: Here\u2019s what indie artists can learn<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;Mariah Carey\u2019s Christmas show is back on the road: Here\u2019s what indie artists can learn&#8221; &#8212; RouteNote Blog\" src=\"https:\/\/routenote.com\/blog\/mariah-carey-christmas-2025\/embed\/#?secret=50ZNs4ufQv\" data-secret=\"50ZNs4ufQv\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>She has undoubtedly become synonymous with the Christmas season, and \u201cAll I Want For Christmas Is You\u201d remains the unofficial anthem of December. In fact, TikTok videos featuring the track have now racked up over 130 billion views combined. In 2024, it became the <a href=\"https:\/\/routenote.com\/blog\/mariah-careys-all-i-want-for-christmas-is-you-breaks-spotify-record-with-2-billion-streams\/\" target=\"_blank\" rel=\"noreferrer noopener\">first Christmas song to surpass 2 billion streams<\/a> on <a href=\"https:\/\/routenote.com\/blog\/upload-your-music-to-spotify-for-free\/\">Spotify<\/a>. Plus, it racked up 24.8 million streams on December 24 alone in 2024, making it the <a href=\"https:\/\/routenote.com\/blog\/most-streamed-in-a-single-day\/\" target=\"_blank\" rel=\"noreferrer noopener\">third most-streamed track in a single day in Spotify history<\/a>.<\/p>\n\n\n\n<h3>Why this matters for the industry<\/h3>\n\n\n\n<p>While Mariah Carey is operating at a level that most artists can only dream of, the strategy behind the livestream is what independent musicians should be paying attention to. The holiday season opens many doors to connect with your fans, and livestreaming is one of the easiest ways to do so.<\/p>\n\n\n\n<p>Whether it\u2019s a daily stream in the run up to Christmas, or a weekly schedule, jump on live and share some festive energy. You could play an acoustic set, cover some Christmas classics, or simply hang out with your fans. Whatever you decide, those intimate moments can help build and strengthen the connection with your fanbase.&nbsp;<\/p>\n\n\n\n<p>If Mariah Carey is going live to meet fans wherever they are around the world, it might be worth considering how you can do the same for you and your fans.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-routenote-blog wp-block-embed-routenote-blog\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"Rhzcjgfy19\"><a href=\"https:\/\/routenote.com\/blog\/festive-content-ideas-for-musicians-and-producers\/\">Festive Content ideas for musicians and producers<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;Festive Content ideas for musicians and producers&#8221; &#8212; RouteNote Blog\" src=\"https:\/\/routenote.com\/blog\/festive-content-ideas-for-musicians-and-producers\/embed\/#?secret=Rhzcjgfy19\" data-secret=\"Rhzcjgfy19\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p class=\"has-text-align-center\"><strong><a href=\"https:\/\/routenote.com\/blog\/how-to-get-my-music-on-apple-music\/\">Distribute your music to Apple Music<\/a>, or <a href=\"https:\/\/routenote.com\/blog\/can-i-add-my-music-to-tiktok-for-free\/\">get your tunes onto TikTok for use in videos for free with RouteNote today!<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here\u2019s how the Queen of Christmas is using livestreaming to spark fan engagement over the holiday season, and what independent artists can learn.<\/p>\n","protected":false},"author":47,"featured_media":106609,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[13,24798],"tags":[5802,5245,10264],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - 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