{"id":105790,"date":"2025-08-21T15:44:56","date_gmt":"2025-08-21T14:44:56","guid":{"rendered":"https:\/\/routenote.com\/blog\/?p=105790"},"modified":"2025-08-21T15:46:06","modified_gmt":"2025-08-21T14:46:06","slug":"youtube-expands-access-to-a-new-effect-maker-feature-for-shorts-creators","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/youtube-expands-access-to-a-new-effect-maker-feature-for-shorts-creators\/","title":{"rendered":"YouTube expands access to a new \u2018Effect Maker\u2019 feature for Shorts creators"},"content":{"rendered":"\n<h2 style=\"user-select: auto;\"><span style=\"color: #3366ff; user-select: auto;\">Creators can now make their own AR-style effects for YouTube Shorts.<\/span><\/h2>\n\n\n\n<p>YouTube is giving <a href=\"https:\/\/routenote.com\/blog\/using-youtube-shorts-as-an-artist\/\" target=\"_blank\" rel=\"noreferrer noopener\">Shorts<\/a> creators a new way to stand out. The platform is <a href=\"https:\/\/www.youtube.com\/watch?v=oWAxRSZPJJs\" target=\"_blank\" rel=\"noreferrer noopener\">rolling out a new Effect Maker tool<\/a>, letting more creators design and publish their own interactive effects for Shorts. As <a href=\"https:\/\/musically.com\/2025\/08\/20\/youtube-shorts-rolls-out-its-effect-maker-tool-for-creators\/\" target=\"_blank\" rel=\"noreferrer noopener\">Music Ally<\/a> notes, it\u2019s similar to <a href=\"https:\/\/routenote.com\/blog\/tiktok-effect-studio-ar\/\" target=\"_blank\" rel=\"noreferrer noopener\">TikTok\u2019s Effect House<\/a> or Snapchat\u2019s Lens Studio that lets creators make their own AR filters.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Effect Maker, Improved Comment Moderation in Studio, BrandConnect, and a New Comment Setting\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/oWAxRSZPJJs?start=36&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h3>What is Effect Maker?<\/h3>\n\n\n\n<p>Effect Maker is a web-based tool (currently desktop-only) that allows creators to build AR-style effects for Shorts. These can be simple and fun filters, or more complex interactive characters and scenes.<\/p>\n\n\n\n<p>Once published, effects can be used by any eligible creators that use Shorts via YouTube\u2019s desktop Studio. That means your effect could end up featured in front of billions.&nbsp;<\/p>\n\n\n\n<p>The tool was announced on one of YouTube\u2019s latest \u2018<a href=\"https:\/\/www.youtube.com\/watch?v=oWAxRSZPJJs\" target=\"_blank\" rel=\"noreferrer noopener\">Creator Insider<\/a>\u2019 videos by Lauren Fendel, a program manager at YouTube:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p><strong>\u201cOver the past year we\u2019ve been experimenting with and slowly expanding a new web-based tool called Effect Maker that will allow eligible creators to create, publish and manage effects for YouTube Shorts with the goal of making Shorts creation more fun and expressive. We\u2019re happy to announce that we\u2019re now expanding to more creators.\u201d<\/strong><\/p><\/blockquote>\n\n\n\n<h3>How to access it<\/h3>\n\n\n\n<p>For now, Effect Maker is only open to creators that have access to the advanced features for YouTube. You can see if you\u2019re eligible for Effect Maker by signing in at <a href=\"http:\/\/effects.youtube.com\"><strong>effects.youtube.com<\/strong><\/a> or learn how to gain access to these advanced features <a href=\"https:\/\/support.google.com\/youtube\/answer\/9891124\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>here<\/strong><\/a>.<\/p>\n\n\n\n<p>At the moment, the tool is exclusive to desktop, with no specific details as to when or whether the tool will expand to mobile. However, YouTube has hinted at more updates later this year.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p class=\"has-text-align-center\"><strong><a href=\"https:\/\/routenote.com\/blog\/using-youtube-shorts-as-an-artist\/\" target=\"_blank\" rel=\"noreferrer noopener\">If you&#8217;re an artist looking to get your music on YouTube Shorts, RouteNote is here to help! With RouteNote, you can get your music onto Shorts and other major platforms worldwide for free. Get started today!<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Creators can now make their own AR-style effects for YouTube Shorts.<\/p>\n","protected":false},"author":47,"featured_media":105791,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[6628,30244],"tags":[30802,30801,70,13147],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>YouTube expands access to a new \u2018Effect Maker\u2019 feature for Shorts creators - RouteNote Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/routenote.com\/blog\/youtube-expands-access-to-a-new-effect-maker-feature-for-shorts-creators\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"YouTube expands access to a new \u2018Effect Maker\u2019 feature for Shorts creators - RouteNote Blog\" \/>\n<meta property=\"og:description\" content=\"Creators can now make their own AR-style effects for YouTube Shorts.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/routenote.com\/blog\/youtube-expands-access-to-a-new-effect-maker-feature-for-shorts-creators\/\" \/>\n<meta property=\"og:site_name\" content=\"RouteNote Blog\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-21T14:44:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-21T14:46:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-21-154053.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1341\" \/>\n\t<meta property=\"og:image:height\" content=\"754\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tom Marshall\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/routenote.com\/blog\/#organization\",\"name\":\"RouteNote\",\"url\":\"https:\/\/routenote.com\/blog\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/routenote.com\/blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg\",\"contentUrl\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg\",\"width\":1000,\"height\":1000,\"caption\":\"RouteNote\"},\"image\":{\"@id\":\"https:\/\/routenote.com\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/routenote.com\/blog\/#website\",\"url\":\"https:\/\/routenote.com\/blog\/\",\"name\":\"RouteNote Blog\",\"description\":\"The World of Digital Music - 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