{"id":105652,"date":"2025-08-12T09:27:07","date_gmt":"2025-08-12T08:27:07","guid":{"rendered":"https:\/\/routenote.com\/blog\/?p=105652"},"modified":"2025-08-12T09:27:13","modified_gmt":"2025-08-12T08:27:13","slug":"are-ticket-resellers-really-saving-fans-money-the-numbers-dont-add-up","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/are-ticket-resellers-really-saving-fans-money-the-numbers-dont-add-up\/","title":{"rendered":"Are ticket resellers really saving fans money? The numbers don\u2019t add up"},"content":{"rendered":"\n<h2 style=\"user-select: auto;\"><span style=\"color: #3366ff; user-select: auto;\">A new report claims resale tickets saved music fans $194 million last year, but that might not really be the case.<\/span><\/h2>\n\n\n\n<p>A fresh <a href=\"https:\/\/www.protectticketrights.com\/files\/ptr-ticket-savings-report-july-20251571659593.pdf\">2024 Ticket Resale Savings Report<\/a> from Protect Ticket Rights claims music fans bagged a total of $194 million in savings on resale tickets in 2024, 47% of the total savings of $414 million for all ticket buyers.<\/p>\n\n\n\n<p>According to the report, 4.4 million tickets were sold under their original face value last year. California topped the list in the US with 1.3 million tickets sold below cost and allegedly saved fans $50 million. New York followed with 833,160 tickets and savings of $36 million. Outside the US, 451,678 tickets below original cost saved fans $15 million.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"810\" height=\"191\" src=\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-12-091917.png\" alt=\"\" class=\"wp-image-105653 lazyload\"\/><figcaption><em>Image credits: <a href=\"https:\/\/www.protectticketrights.com\/files\/ptr-ticket-savings-report-july-20251571659593.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Protect Ticket Rights<\/a><\/em><\/figcaption><\/figure><\/div>\n\n\n\n<p>When it comes to music concerts, fans saved an average of $44.23 per ticket.<\/p>\n\n\n\n<h3>The small print<\/h3>\n\n\n\n<p>The report boasts that the resell market \u201cgives fans a chance to find cheaper tickets\u201d. However, it fails to paint the full picture behind the methodology. As <a href=\"https:\/\/www.hypebot.com\/hypebot\/2025\/08\/study-claims-ticket-resale-saved-fans-414-million-dollars-last-year.html\" target=\"_blank\" rel=\"noreferrer noopener\">Bruce Houghton at Hypebot<\/a> puts it, the data for the report appears to be chosen selectively.\u00a0<\/p>\n\n\n\n<p>Here\u2019s the catch: the data only covers the 186,113 tickets that analytics firm Automatiq had records for. This \u201cincludes the total number of tickets sold below cost, the total amount saved by fans, [and] the average savings per ticket\u201d. That\u2019s a drop in the ocean compared to the <a href=\"https:\/\/routenote.com\/blog\/live-nation-achieves-record-revenues-amid-ticket-price-scrutiny\/\" target=\"_blank\" rel=\"noreferrer noopener\">65 million tickets Live Nation had already sold by February this year, and the record-breaking revenues the company achieved in 2024<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-routenote-blog wp-block-embed-routenote-blog\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"ObMwdg1MVz\"><a href=\"https:\/\/routenote.com\/blog\/live-nation-achieves-record-revenues-amid-ticket-price-scrutiny\/\">Live Nation achieves record revenues amid ticket price scrutiny<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;Live Nation achieves record revenues amid ticket price scrutiny&#8221; &#8212; RouteNote Blog\" src=\"https:\/\/routenote.com\/blog\/live-nation-achieves-record-revenues-amid-ticket-price-scrutiny\/embed\/#?secret=ObMwdg1MVz\" data-secret=\"ObMwdg1MVz\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Not to mention, the report also comes from Protect Ticket Rights who is a branch of the National Association of Ticket Brokers (NATB) &#8211; a trade group that represents and is funded by ticket resellers. Automatiq, the firm providing the data for the report, is also a sponsor of the NATB.<\/p>\n\n\n\n<h3>The real issue<\/h3>\n\n\n\n<p>Yes, some fans may genuinely get cheaper resale tickets. But, we all know the real problem. Ticket resellers often inflate prices far above face value.<\/p>\n\n\n\n<p>The UK\u2019s Competition and Markets Authority (CMA) has found <a href=\"https:\/\/routenote.com\/blog\/uk-government-ticketing-consultation\/\" target=\"_blank\" rel=\"noreferrer noopener\">resale markups are often over 50%<\/a>. In one instance, the UK\u2019s government even found a \u00a350 ticket for an Olivia Rodrigo ticket listed for \u00a32,573. That\u2019s a 5,146% markup.<\/p>\n\n\n\n<p>In fact, a Virgin Media O2 study estimated that inflated resale prices actually cost music fans around \u00a3145 million every year. That\u2019s a very different headline.<\/p>\n\n\n\n<h3>The push for change<\/h3>\n\n\n\n<p>Earlier this year, the UK government <a href=\"https:\/\/routenote.com\/blog\/uk-government-ticketing-consultation\/\" target=\"_blank\" rel=\"noreferrer noopener\">launched a consultation<\/a> to tackle what it called \u201cgreedy ticket touts\u201d, sparked by fan outrage at the <a href=\"https:\/\/routenote.com\/blog\/dynamic-ticket-pricing-sparks-outrage-uk-government-investigation\/\" target=\"_blank\" rel=\"noreferrer noopener\">dynamic pricing used for tickets to Oasis\u2019 reunion tour<\/a>. The plan? Cap resale prices at a fixed percentage above the original ticket price.<\/p>\n\n\n\n<p>The <a href=\"https:\/\/routenote.com\/blog\/uk-ticket-resale-price-cap-cma-support\/\" target=\"_blank\" rel=\"noreferrer noopener\">CMA backs the move<\/a>, and could make tickets more affordable for fans without requiring them to pay highly excessive prices. Meanwhile, it could also set an example for other markets worldwide.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-routenote-blog wp-block-embed-routenote-blog\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"ZD6Jz5EdjN\"><a href=\"https:\/\/routenote.com\/blog\/uk-ticket-resale-price-cap-cma-support\/\">UK competition regulator backs government plan to cap ticket resale prices<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;UK competition regulator backs government plan to cap ticket resale prices&#8221; &#8212; RouteNote Blog\" src=\"https:\/\/routenote.com\/blog\/uk-ticket-resale-price-cap-cma-support\/embed\/#?secret=ZD6Jz5EdjN\" data-secret=\"ZD6Jz5EdjN\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h3>Bottom line<\/h3>\n\n\n\n<p>The Ticket Savings Report indicates fans are saving millions thanks to resale tickets. However, the truth is far more complicated. Sure, some lucky buyers may pay less on resale, but the industry norm still sees tickets sold at eye-watering markups.<\/p>\n\n\n\n<p>So, are fans really winning here? With the UK looking to implement regulation to restrict unfair reselling practices, it doesn\u2019t look like it.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p class=\"has-text-align-center\"><strong><a href=\"http:\/\/www.routenote.com\" target=\"_blank\" rel=\"noreferrer noopener\">Distribute your music to streaming platforms worldwide with RouteNote. Why wait? Get started today for free!<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A new report claims resale tickets saved music fans $194 million last year, but that might not really be the case.<\/p>\n","protected":false},"author":47,"featured_media":105654,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[11109],"tags":[9575,30272,9576,30419,965,964],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Are ticket resellers really saving fans money? 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