{"id":104451,"date":"2025-05-16T13:09:49","date_gmt":"2025-05-16T12:09:49","guid":{"rendered":"https:\/\/routenote.com\/blog\/?p=104451"},"modified":"2025-05-16T13:09:53","modified_gmt":"2025-05-16T12:09:53","slug":"tiktok-meditation-feature-mental-health-donation","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/tiktok-meditation-feature-mental-health-donation\/","title":{"rendered":"TikTok unveils new meditation feature to help users unwind at night"},"content":{"rendered":"\n

TikTok has rolled out in-app guided meditation and donated $2.3 million in ad credits to global mental health organisations.<\/span><\/h2>\n\n\n\n

TikTok has launched a new guided meditation feature to help users, especially teenagers, wind down before bed and develop healthier screen time habits. After testing the tool with younger users, the platform is now rolling it out to everyone.<\/p>\n\n\n\n

The meditation experience will appear during \u2018Sleep Hours\u2019 – a setting available to all users in the Screen Time section. For teens under 18, it will be switched on automatically. If a teen opens TikTok after 10pm, their For You feed will be interrupted by a calming guided meditation session. If they continue to scroll after this, a second, full-screen prompt will appear that\u2019s more difficult to dismiss.<\/p>\n\n\n\n

\u201cResearch shows us that mindful meditation can improve sleep quality in people of all ages, so we\u2019ll also introduce meditation in Sleep Hours to all our users, regardless of their age,\u201d TikTok said in its official announcement.<\/p>\n\n\n\n

The idea is to help users relax and create a better bedtime routine – something that seems to be welcomed by many. In a recent poll commissioned by TikTok, one in three teens said they\u2019d be willing to try meditation (35%) or mindfulness (33%) to relax. Meanwhile, 72% of young people agreed that social media is a good place to learn new skills.<\/p>\n\n\n\n

This announcement from TikTok comes shortly after Apple Music partnered with Universal Music Group to launch a sound therapy<\/a> initiative designed to help listeners focus, relax, and improve mental wellbeing.<\/p>\n\n\n\n

To support this push for mental wellbeing, TikTok has also expanded its Mental Health Education Fund. It\u2019s donating $2.3 million in ad credits to 31 mental health organisations across 22 countries. UK charities Mind and CALM (Campaign Against Living Miserably) are among the recipients.<\/p>\n\n\n\n

Valiant Richey, Global Head of Outreach and Partnerships, Trust & Safety at TikTok, said: \u201cMillions of people turn to TikTok to share their well-being journeys, explore practices like mindfulness, and find connection. To further support our community, we\u2019ll be prompting people to wind down for the night with our new guided meditation feature, and expanding our Mental Health Education Fund to 22 countries around the world.\u201d<\/p>\n\n\n\n

Andrew Berrie of Mind added: \u201cWe are delighted that TikTok have chosen to support Mind in being there for those of us with a mental health problem. We’re in the middle of a mental health crisis so partnerships like this one are more important than ever.\u201d<\/p>\n\n\n\n

While this new meditation tool is a positive step, it also comes against a backdrop of growing concern over TikTok\u2019s impact on young people\u2019s mental health<\/a>. Reports have criticised the platform for exposing teens to harmful content through its algorithm. So, while guided meditation and donations to mental health charities are welcome, many will see this as part of a wider effort to repair trust and improve TikTok\u2019s image. For creators and artists, it\u2019s a reminder to be mindful of how audiences – especially younger fans- interact with content, and the role platforms play in shaping those experiences.<\/p>\n","protected":false},"excerpt":{"rendered":"

TikTok has rolled out in-app guided meditation and donated $2.3 million in ad credits to global mental health organisations. TikTok has launched a new guided meditation feature to help users, especially teenagers, wind down before bed and develop healthier screen time habits. After testing the tool with younger users, the platform is now rolling it out to everyone. The meditation experience will appear during \u2018Sleep Hours\u2019 – a setting available to all users in the Screen Time section. For teens under 18, it will be switched on automatically. If a teen opens TikTok after 10pm, their For You feed will…<\/p>\n","protected":false},"author":27,"featured_media":104452,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[30243],"tags":[10264],"acf":[],"yoast_head":"\nTikTok unveils new meditation feature to help users unwind at night - RouteNote Blog<\/title>\n<meta name=\"description\" content=\"TikTok launched guided meditation for all users and donated $2.3M in ad credits to mental health orgs. 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