{"id":102419,"date":"2024-12-24T11:49:44","date_gmt":"2024-12-24T11:49:44","guid":{"rendered":"https:\/\/routenote.com\/blog\/?p=102419"},"modified":"2024-12-24T11:50:25","modified_gmt":"2024-12-24T11:50:25","slug":"airpods-revenues-beating-spotify-nintendo-and-ebay","status":"publish","type":"post","link":"https:\/\/routenote.com\/blog\/airpods-revenues-beating-spotify-nintendo-and-ebay\/","title":{"rendered":"AirPods revenues outselling Spotify, Nintendo and eBay"},"content":{"rendered":"\n<p><em>Image credit: <a href=\"https:\/\/www.google.com\/url?sa=i&amp;url=https%3A%2F%2Fwww.apple.com%2Fuk%2Fairpods-4%2F&amp;psig=AOvVaw2-uw6WaRnrt49w_IJZ9w4y&amp;ust=1735126943069000&amp;source=images&amp;cd=vfe&amp;opi=89978449&amp;ved=0CBgQ3YkBahcKEwiQ9cXeqcCKAxUAAAAAHQAAAAAQFg\" target=\"_blank\" rel=\"noreferrer noopener\">Apple<\/a><\/em><\/p>\n\n\n\n<h2 style=\"user-select: auto;\"><span style=\"color: #3366ff; user-select: auto;\">The market&#8217;s best-selling wireless earbuds are outselling major tech companies, here\u2019s how.\n<\/span><\/h2>\n\n\n\n<p>Apple\u2019s AirPods have done more than redefine how we listen to music, transforming into one of the company\u2019s most lucrative products. According to <a href=\"https:\/\/www.bloomberg.com\/professional\/insights\/trading\/airpods-could-become-most-important-apple-accessory\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bloomberg<\/a> estimates, AirPods generated an astounding $18 billion in revenue in 2023, surpassing tech giants like Spotify ($14 billion), Nintendo, ($12 billion), eBay ($10 billion), and Intuit ($12 billion).<\/p>\n\n\n\n<h3>The journey to success<\/h3>\n\n\n\n<p>When Apple debuted AirPods alongside the headphone jack-less iPhone 7 in 2016, the backlash was intense. <a href=\"https:\/\/uk.pcmag.com\/audio-accessories\/155989\/apples-airpods-made-more-money-than-nintendo-last-year\" target=\"_blank\" rel=\"noreferrer noopener\">Fans were furious<\/a> at losing their free wired earbuds, with Apple forcing users to buy either a headphone jack adapter or a pricey wireless alternative.<\/p>\n\n\n\n<p>Yet, almost a decade later, Apple\u2019s move has paid off big time. By 2023, Apple had shipped an <a href=\"https:\/\/www.digitalmusicnews.com\/2024\/12\/22\/apple-raked-in-18-billion-in-airpods-sales-for-2023\/\" target=\"_blank\" rel=\"noreferrer noopener\">estimated 550 million units<\/a> of AirPods, turning its wired earphone product cost into a positive revenue through its wireless counterpart.&nbsp;<\/p>\n\n\n\n<h3>Breaking down the numbers<\/h3>\n\n\n\n<p>Apple\u2019s ability to scale AirPods\u2019 revenue is remarkable, with consistent growth year after year:<\/p>\n\n\n\n<ul><li>2017: $1.76 billion<\/li><li>2018: $3.2 billion <strong>(+82%)<\/strong><\/li><li>2019: $6.1 billion <strong>(+90%)<\/strong><\/li><li>2020: $10.1 billion <strong>(+65%)<\/strong><\/li><li>2021: $12.1 billion <strong>(+20%)<\/strong><\/li><li>2022: $14.5 billion<strong> (+19%)<\/strong><\/li><li>2023: $18 billion <strong>(+24%)<\/strong><\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image alignwide size-large\"><img src=\"https:\/\/www.techspot.com\/images2\/news\/bigimage\/2024\/12\/2024-12-21-image-12-j_1100.webp\" alt=\"\"\/><figcaption><em>Image credit: <a href=\"https:\/\/www.techspot.com\/news\/106057-airpods-sales-totaled-over-18-billion-last-year.html\" target=\"_blank\" rel=\"noreferrer noopener\">Techspot<\/a><\/em><\/figcaption><\/figure>\n\n\n\n<p>Double-digit growth every year demonstrates the ever-increasing popularity of these earbuds. By 2023, AirPods accounted for 5-7% of Apple\u2019s total revenue and dominated 34% of the US wireless earbud market. Globally, they captured 19% of the true wireless sound market.<\/p>\n\n\n\n<p>Remarkably, owners spend an estimated $700 million annually replacing lost pairs. With AirPods renowned for being easy to lose, this is only pushing more revenue for Apple.<\/p>\n\n\n\n<h3>What&#8217;s next?<\/h3>\n\n\n\n<p>Industry analysts predict that AirPods\u2019 success will only continue. Following the 2024 holiday season, sales could reach as high as $22 billion. By 2030, AirPods are projected to generate $45 billion in yearly revenue, becoming Apple\u2019s <a href=\"https:\/\/www.techspot.com\/news\/106057-airpods-sales-totaled-over-18-billion-last-year.html\" target=\"_blank\" rel=\"noreferrer noopener\">third-largest product <\/a>after the iPhone and Mac.<\/p>\n\n\n\n<h3>AirPods&#8217; impact<\/h3>\n\n\n\n<p>Initially launched as a convenient wireless alternative for iPhone users, AirPods have leveled up since then. Their seamless design and <a href=\"https:\/\/routenote.com\/blog\/apples-hearing-test-feature-now-available-in-the-uk\/\" target=\"_blank\" rel=\"noreferrer noopener\">innovative features<\/a> have cemented their place within mainstream culture, making it easy to see why AirPods are earning Apple billions.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Image credit: Apple The market&#8217;s best-selling wireless earbuds are outselling major tech companies, here\u2019s how. Apple\u2019s AirPods have done more than redefine how we listen to music, transforming into one of the company\u2019s most lucrative products. According to Bloomberg estimates, AirPods generated an astounding $18 billion in revenue in 2023, surpassing tech giants like Spotify ($14 billion), Nintendo, ($12 billion), eBay ($10 billion), and Intuit ($12 billion). The journey to success When Apple debuted AirPods alongside the headphone jack-less iPhone 7 in 2016, the backlash was intense. Fans were furious at losing their free wired earbuds, with Apple forcing users&#8230;<\/p>\n","protected":false},"author":47,"featured_media":102420,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[30245,11109,8879],"tags":[568,11741,15640],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>AirPods revenues outselling Spotify, Nintendo and eBay - RouteNote Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/routenote.com\/blog\/airpods-revenues-beating-spotify-nintendo-and-ebay\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AirPods revenues outselling Spotify, Nintendo and eBay - RouteNote Blog\" \/>\n<meta property=\"og:description\" content=\"Image credit: Apple The market&#8217;s best-selling wireless earbuds are outselling major tech companies, here\u2019s how. Apple\u2019s AirPods have done more than redefine how we listen to music, transforming into one of the company\u2019s most lucrative products. According to Bloomberg estimates, AirPods generated an astounding $18 billion in revenue in 2023, surpassing tech giants like Spotify ($14 billion), Nintendo, ($12 billion), eBay ($10 billion), and Intuit ($12 billion). The journey to success When Apple debuted AirPods alongside the headphone jack-less iPhone 7 in 2016, the backlash was intense. Fans were furious at losing their free wired earbuds, with Apple forcing users...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/routenote.com\/blog\/airpods-revenues-beating-spotify-nintendo-and-ebay\/\" \/>\n<meta property=\"og:site_name\" content=\"RouteNote Blog\" \/>\n<meta property=\"article:published_time\" content=\"2024-12-24T11:49:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-24T11:50:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2024\/12\/Screenshot-2024-12-24-at-11.43.31.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2384\" \/>\n\t<meta property=\"og:image:height\" content=\"972\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tom Marshall\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/routenote.com\/blog\/#organization\",\"name\":\"RouteNote\",\"url\":\"https:\/\/routenote.com\/blog\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/routenote.com\/blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg\",\"contentUrl\":\"https:\/\/routenote.com\/blog\/wp-content\/uploads\/2020\/11\/routenote-logo.jpg\",\"width\":1000,\"height\":1000,\"caption\":\"RouteNote\"},\"image\":{\"@id\":\"https:\/\/routenote.com\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/routenote.com\/blog\/#website\",\"url\":\"https:\/\/routenote.com\/blog\/\",\"name\":\"RouteNote Blog\",\"description\":\"The World of Digital Music - 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